Gestão de desempenho e engajamento
Feedz (TOTVS) (feedz.com.br) scores 60 out of 100 on Brand Analyzer, placing it in the Developing tier among SaaS brands, Technology brands, in the 7th percentile of 36466 SaaS brands.
Feedz is a human resources software line owned by Brazilian technology company TOTVS. Founded in 2008, it provides a platform for managing organizational climate, performance (OKR goal-setting) and employee engagement. The brand is positioned as part of TOTVS's broader portfolio of enterprise solutions, aimed at HR professionals and departments seeking tools to improve workplace culture, goal tracking, and staff engagement within companies.
| Brand Name | Feedz (TOTVS) |
|---|---|
| Domain | feedz.com.br |
| Industry | SaaS, Technology |
| Founded | 2008 |
| Headquarters | Coimbra |
| Parent Company / Owner | TOTVS |
| Main Competitors | Qulture.Rocks (84/100), Gupy (87/100), Sólides (76/100), Culture Amp (80/100), Betterworks (82/100), 15Five (87/100), Lattice (90/100) |
Moz Domain Authority 44/100 vs category average 37 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #67,976 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Para acessar a plataforma, clique aqui" (Meta description: 6 words. OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on X (Twitter), Instagram, GitHub; no detected presence on LinkedIn, Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Feedz (TOTVS)?", Claude could identify the brand as of October 2026. Feedz is a Brazilian HR software platform focused on performance management, employee engagement, feedback culture, and OKRs, later acquired by TOTVS, Brazil's largest enterprise software company. Best known for Performance management and employee engagement software for Brazilian companies, with a strong focus on continuous feedback culture.
When asked "Best brands similar to Feedz (TOTVS)?", Claude would recommend Feedz (TOTVS) as of October 2026. It's a recognizable player in the Brazilian HR tech space, especially after being acquired by TOTVS, so it would come up naturally when discussing HR SaaS tools in that market.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Feedz (TOTVS)'s main competitors in SaaS: Qulture.Rocks (84/100), Gupy (87/100), Sólides (76/100), Culture Amp (80/100), Betterworks (82/100).
Sources: Brand Analyzer scan
Feedz (TOTVS) has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 35, trust 26, recommendation 35). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Feedz (TOTVS) official site
Feedz (TOTVS) was founded in 2008. Feedz (TOTVS) operates in the SaaS category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Feedz (TOTVS) is headquartered in Coimbra. Feedz (TOTVS) operates in the SaaS category.
Sources: Wikidata
Feedz (TOTVS) scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Feedz (TOTVS) official site
Feedz (TOTVS) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Feedz (TOTVS) official site
Feedz offers a software platform covering organizational climate management, performance management through OKR (Objectives and Key Results) goal-setting, and employee engagement tracking, delivered as part of TOTVS's enterprise software ecosystem.
Sources: Feedz (TOTVS) official site
Feedz is a human resources software platform that is part of TOTVS, a Brazilian technology company. It focuses on tools for managing organizational climate, employee performance through OKRs, and workforce engagement.
Sources: Feedz (TOTVS) official site
Feedz provides a system for HR departments to manage organizational climate surveys, set and track performance goals using the OKR methodology, and monitor employee engagement. It is integrated with TOTVS's broader enterprise technology infrastructure.
Sources: Feedz (TOTVS) official site
Feedz (TOTVS) scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Feedz (TOTVS) has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (35/100) and its weakest is trust (26/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #67,976 (Tranco) and a Moz Domain Authority of 44/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Feedz (TOTVS) from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Feedz (TOTVS): Fanlocked (60/100), Fairwire (60/100), FilterBypass.me (60/100), Finscape (60/100).
A step up - brands to learn from: 作业帮 (Zuoyebang) (71/100), ZXing (71/100).
Category leader: Hostinger (97/100).
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