Decode your check engine light instantly
FIXD (fixdapp.com) earns a Brand Analyzer score of 79 out of 100, placing it in the Brand-Ready tier among Automotive brands, Technology brands. Among 1037 Automotive brands analyzed, FIXD ranks in the 70th percentile (category average 73, leader 96). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 95/100, Digital Presence 100/100, Visual Identity 94/100, Messaging Clarity 95/100, Trust Foundation 88/100, AI Discoverability 72/100, Brand Authority 27/100.
FIXD is an automotive technology company, founded in 2013 and headquartered in Bratislava, that produces a Bluetooth OBD2 car scanner. The device connects to a vehicle's diagnostic port and pairs with a smartphone app to decode over 7,000 check engine light codes, translating them into plain English. FIXD markets itself as the top-selling car scanner in the U.S., aimed at everyday drivers who want to diagnose vehicle issues without visiting a repair shop, and it offers a money-back guarantee.
| Brand Name | FIXD |
|---|---|
| Domain | fixdapp.com |
| Industry | Automotive, Technology |
| Founded | 2013 |
| Headquarters | Bratislava |
| Main Competitors | BlueDriver (80/100), Innova (89/100), Autel (80/100), OBDLink (OBD Solutions) (78/100), Carly |
Moz Domain Authority 46/100 vs category average 37 / leader 93 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #274,065 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "FIXD IS THE #1CAR SCANNER INAMERICA SHOP FIXD RISK-FREE MONEY BACKGUARANTEE GET FIXD Fast Decode over 7000 check engine lights in seconds on your phone. Easy Translate car problems…" (No meta description. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, YouTube, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
FIXD scores 42/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
FIXD has a limited AI-visibility profile at 42/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (59/100) and its weakest is visibility (26/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #274,065 (Tranco) and a Moz Domain Authority of 46/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and thin schema.org structured data. In a live check, Claude could already identify FIXD from memory (August 2026) - a sign these signals are paying off.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is FIXD?", Claude could identify the brand as of August 2026. FIXD makes a small Bluetooth OBD-II sensor that plugs into a car's diagnostic port and pairs with a smartphone app to translate check engine light codes into plain-English explanations and repair cost estimates. Best known for affordable Bluetooth car diagnostic sensor that decodes check engine light codes via a smartphone app.
When asked "Best brands similar to FIXD?", Claude would recommend FIXD as of August 2026. It's a well-known, widely advertised consumer option in the DIY car diagnostics space, so it fits naturally alongside similar OBD-II scanner brands.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
FIXD's main competitors include BlueDriver (80/100), Innova (89/100), Autel (80/100), OBDLink (OBD Solutions), Carly. These companies compete in the Automotive space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
FIXD and Innova are competitors in Automotive. Brand Analyzer scores FIXD at 79/100 and Innova at 89/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Popular alternatives to FIXD include BlueDriver (80/100), Innova (89/100), Autel (80/100), OBDLink (OBD Solutions), Carly. Each is an established option in the Automotive space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
FIXD offers a Bluetooth OBD2 car scanner paired with a smartphone app. The scanner plugs into a vehicle's diagnostic port and communicates wirelessly with the app, which decodes over 7,000 check engine light codes and explains them in plain English for the user.
Sources: FIXD official site
FIXD has limited AI-search visibility, scoring 42/100 on Brand Analyzer's AI visibility composite (visibility 26, trust 53, recommendation 59). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: FIXD official site
FIXD was founded in 2013. FIXD operates in the Automotive category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
FIXD is headquartered in Bratislava. FIXD operates in the Automotive category.
Sources: Wikidata
FIXD makes a small Bluetooth device that plugs into a car's OBD2 port and communicates with a smartphone app. The app decodes check engine light codes-over 7,000 of them-and translates the technical codes into plain English explanations, helping drivers understand what is wrong with their vehicle without needing mechanical expertise or a trip to a repair shop.
Sources: FIXD official site
FIXD scores 59/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Automotive options. Recommendation depends on crawlability, structured data, and category authority.
Sources: FIXD official site
FIXD is an automotive technology company, founded in 2013 and headquartered in Bratislava, that makes a Bluetooth OBD2 car scanner and companion smartphone app designed to help everyday drivers diagnose vehicle problems.
Sources: FIXD official site
FIXD can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: FIXD official site
FIXD is used by everyday car owners and drivers who lack automotive expertise but want to understand and diagnose their vehicle's check engine light issues themselves, in order to save time and avoid the cost of professional repair shop diagnostics.
Sources: FIXD official site
FIXD is known for its Bluetooth OBD2 car scanner that translates check engine light codes into plain English, and for marketing itself as the #1 car scanner in America with a money-back guarantee.
Sources: FIXD official site
FIXD is popular because it makes car diagnostics accessible to people without automotive knowledge. Its device and app translate thousands of check engine light codes into plain English, allowing users to potentially skip costly repair shop visits and diagnose or fix issues themselves, saving both time and money.
Sources: FIXD official site
Ranked closest to FIXD: Exide (79/100), eWheels (79/100), Goldcar (79/100), Haynes International (79/100).
A step up - brands to learn from: Subaru (81/100), Stream Companies (81/100).
Category leader: MediaTek (96/100).