Global Trade Standards, Trusted Worldwide
Gafta (gafta.com) scores 73 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Other brands, Manufacturing brands, Legal brands, in the 47th percentile of 9621 Other brands.
Gafta (Grain and Feed Trade Association) is a London-based international trade association founded in 1971. It supports professionals in the global grain and feed trade-including traders, brokers, superintendents, and arbitrators-by providing standardized contracts, arbitration services, trade assurance, policy guidance, training, and networking opportunities. Gafta aims to protect members' interests and facilitate smooth, standardized international trade practices within the grain and feed sector.
| Brand Name | Gafta |
|---|---|
| Domain | gafta.com |
| Industry | Other, Manufacturing |
| Founded | 1971 |
| Headquarters | London |
| Main Competitors | FOSFA International, National Grain and Feed Association (77/100), International Cotton Association, Refined Sugar Association |
Moz Domain Authority 36/100 vs category average 37 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,388,732 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "To protect members' interests and support international trade through contracts, arbitration, trade assurance, policy, training, and networking." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: ASP.NET, Angular.
Social footprint: verified profiles on Instagram, LinkedIn, YouTube, GitHub; no detected presence on X (Twitter), Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Gafta?", Claude could identify the brand as of September 2026. Gafta (the Grain and Feed Trade Association) is a London-based international trade association that sets standard contract terms, arbitration rules, and quality/trading standards for the global grain, feed, and agricultural commodities trade. Best known for Its standard form contracts and arbitration system used worldwide in grain and feed trading.
When asked "Best brands similar to Gafta?", Claude would recommend Gafta as of September 2026. It's a well-known, authoritative body in agricultural commodity trading, so it would naturally come up alongside FOSFA when discussing trade standards or arbitration in that sector.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Gafta offers standardized trading contracts, arbitration and dispute resolution services, trade assurance programs, policy guidance, professional training courses, and networking opportunities for the grain and feed trade industry.
Sources: Gafta official site
Gafta (Grain and Feed Trade Association) is an international trade association headquartered in London, founded in 1971, that serves professionals involved in the global grain and feed trade.
Sources: Gafta official site
Gafta has limited AI-search visibility, scoring 28/100 on Brand Analyzer's AI visibility composite (visibility 23, trust 22, recommendation 43). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Gafta official site
Gafta was founded in 1971. Gafta operates in the Other category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Gafta is headquartered in London. Gafta operates in the Other category.
Sources: Wikidata
Gafta protects members' interests and supports international trade through standardized contracts, arbitration services, trade assurance mechanisms, policy development, professional training, and networking opportunities for those in the grain and feed trade.
Sources: Gafta official site
Gafta scores 43/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Gafta official site
Gafta can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Gafta official site
Gafta is used by traders, brokers, superintendents, analysts, fumigators, arbitrators, and other professionals involved in international grain and feed trade.
Sources: Gafta official site
Gafta is known for its standardized trading contracts and arbitration services used widely in the international grain and feed trade, providing a common legal and procedural framework for cross-border transactions.
Sources: Gafta official site
Gafta scores 28/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Gafta has a weak AI-visibility profile at 28/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (43/100) and its weakest is trust (22/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,388,732 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 36/100 and thin schema.org structured data. In a live check, Claude could already identify Gafta from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Gafta: Forschungszentrum Jülich (73/100), Full Focus Planner (73/100), Gamais (73/100), Gelbooru (73/100).
A step up - brands to learn from: Zurich Insurance Group (81/100), Zoo Med Laboratories (81/100).
Category leader: Accenture (97/100).
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