Votre jardinerie en ligne et en magasin
Gamm vert (gammvert.fr) scores 82 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among E-commerce brands, Other brands, in the 72nd percentile of 7220 E-commerce brands.
Gamm vert is a French gardening supply retail chain founded in 1977, owned by Invivo. It operates both online (gammvert.fr) and through a network of physical stores, offering plants, gardening tools, lawn mowers, garden sheds, greenhouses, garden furniture, and pet accessories. The brand positions itself as a general-purpose neighborhood garden center combining product variety with expert advice for gardening, pets, and home needs, targeting gardening enthusiasts, pet owners, and consumers seeking outdoor and home solutions.
| Brand Name | Gamm vert |
|---|---|
| Domain | gammvert.fr |
| Industry | E-commerce, Other |
| Founded | 1977 |
| Parent Company / Owner | Invivo |
| Main Competitors | Jardiland, Truffaut, Botanic, Leroy Merlin, Bricomarché (68/100), Point Vert |
Moz Domain Authority 66/100 vs category average 43 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #53,899 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Jardinerie en ligne : vente de plantes, outils de jardinage, tondeuses à gazon, abris, serres, salon de jardin, accessoires animaux. Retrouvez tous nos conseils d" (Meta description: 25 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare, Vue.
Social footprint: verified profiles on Facebook, Instagram, YouTube, LinkedIn; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Gamm vert?", Claude could identify the brand as of September 2026. Gamm vert is a French retail chain specializing in gardening, agriculture, and pet care products, with stores throughout France selling plants, seeds, tools, animal feed, and outdoor equipment. It also operates an e-commerce site, gammvert.fr, offering online sales and click-and- Best known for Being a major French garden center and rural lifestyle retail chain.
When asked "Best brands similar to Gamm vert?", Claude would recommend Gamm vert as of September 2026. It's one of the most recognized garden and country-living retailers in France, so it's a natural mention for gardening or agricultural e-commerce recommendations.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Gamm vert offers plants, gardening tools, lawn mowers, garden sheds, greenhouses, garden furniture, and pet accessories, catering to both outdoor and home needs.
Sources: Gamm vert official site
Gamm vert has limited AI-search visibility, scoring 46/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 54, recommendation 61). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Gamm vert official site
Gamm vert was founded in 1977. Gamm vert operates in the E-commerce category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Gamm vert sells gardening and home-related products including plants, gardening tools, lawn mowers, garden sheds, greenhouses, garden furniture, and pet accessories. It provides these products both online and through its physical store network, alongside expert advice for garden and pet care.
Sources: Gamm vert official site
Gamm vert scores 61/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Gamm vert official site
Gamm vert is a French gardening supply retail chain founded in 1977 and owned by Invivo. It operates an online store (gammvert.fr) alongside a network of physical garden centers across France, offering plants, gardening tools, and pet supplies.
Sources: Gamm vert official site
Gamm vert can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Gamm vert official site
Gamm vert is owned by or part of Invivo. Gamm vert operates in the E-commerce category.
Sources: Wikidata
Gamm vert is used by individuals passionate about gardening, pet owners, and consumers looking for products and solutions related to outdoor spaces and home maintenance.
Sources: Gamm vert official site
Gamm vert is known for being a general-purpose, neighborhood-oriented garden center chain in France that combines a wide product range for gardening, pets, and home with in-store expert advice, distinguishing it from purely online or specialized retailers.
Sources: Gamm vert official site
Gamm vert scores 46/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Gamm vert has a limited AI-visibility profile at 46/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (61/100) and its weakest is visibility (33/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #53,899 (Tranco) and a Moz Domain Authority of 66/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Gamm vert from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Gamm vert: GameGolf (82/100), Gambody (82/100), Gemplers (82/100), Giftbit (82/100).
A step up - brands to learn from: Zoom (91/100), Zappos (91/100).
Category leader: DHL (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.