Your home for all things golf
GOLF.com (golf.com) scores 89 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Media & Entertainment brands, Sports & Fitness brands, Travel & Hospitality brands, in the 94th percentile of 14357 Media & Entertainment brands.
GOLF.com is a digital golf media platform originally founded in 1959 as a monthly golf magazine and owned by Time Inc. It provides golf enthusiasts with news, equipment reviews, instructional content, course information, and travel inspiration. The site also offers a membership program with exclusive benefits, gear, and discounts. GOLF.com positions itself as a comprehensive resource for golfers of all skill levels seeking to stay informed and engaged with the sport.
| Brand Name | GOLF.com |
|---|---|
| Domain | golf.com |
| Industry | Media & Entertainment, Sports & Fitness |
| Founded | 1959 |
| Parent Company / Owner | Time Inc. |
| Main Competitors | Golf Digest (86/100), Golfweek, PGA Tour (94/100), Golf Monthly (82/100), Golf Channel (81/100), Today's Golfer |
Moz Domain Authority 81/100 vs category average 54 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #28,858 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
GOLF.com has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Stay up to date on the latest golf news, gear, instruction and style from GOLF" (Meta description: 15 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on YouTube, Instagram, LinkedIn; no detected presence on Facebook, X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is GOLF.com?", Claude could identify the brand as of September 2026. GOLF.com is a golf media website owned by 8AM Golf, providing golf news, instruction, equipment reviews, and course rankings; it is closely tied to Golf Magazine (which ceased print publication) and works with Golf Channel/PGA Tour affiliated content in some capacity. Best known for Golf instruction tips, equipment reviews, and course rankings.
When asked "Best brands similar to GOLF.com?", Claude would recommend GOLF.com as of September 2026. It's a well-known, widely-read golf media site that golf fans commonly turn to for news, gear reviews, and instruction content.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
GOLF.com's main competitors in Media & Entertainment: Golf Digest (86/100), PGA Tour (94/100), Golf Monthly (82/100), Golf Channel (81/100).
Sources: Brand Analyzer scan
GOLF.com offers golf news coverage, equipment and gear reviews, instructional articles and tips, golf course information, and travel content. It also provides a membership program that includes exclusive benefits, gear, and discounts for golf enthusiasts.
Sources: GOLF.com official site
GOLF.com is a digital golf media platform and website, originally launched as a monthly golf magazine in 1959, currently owned by Time Inc. It serves as an online destination for golf news, equipment reviews, instructional content, and travel information.
Sources: GOLF.com official site
GOLF.com has moderate AI-search visibility, scoring 68/100 on Brand Analyzer's AI visibility composite (visibility 65, trust 70, recommendation 69). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: GOLF.com official site
GOLF.com was founded in 1959. GOLF.com operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
GOLF.com provides golf enthusiasts with up-to-date news, expert equipment reviews, instructional tips, course information, and travel content related to golf. It also offers a membership program that provides exclusive benefits, gear, and discounts to subscribers.
Sources: GOLF.com official site
GOLF.com scores 69/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: GOLF.com official site
GOLF.com is known for its comprehensive golf coverage, including breaking news, equipment reviews, instructional articles, and travel guides. It is also recognized for its long history as a golf magazine dating back to 1959 and its membership program offering exclusive perks to golf enthusiasts.
Sources: GOLF.com official site
GOLF.com can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: GOLF.com official site
GOLF.com is used by golf enthusiasts and players of all skill levels who are seeking news, equipment insights, instructional guidance, and travel inspiration related to golf.
Sources: GOLF.com official site
GOLF.com is owned by or part of Time Inc.. GOLF.com operates in the Media & Entertainment category.
Sources: Wikidata
GOLF.com is popular among golf enthusiasts because it consolidates news, equipment reviews, instructional content, and travel information into a single platform tailored to players of all skill levels. Its membership program, which offers exclusive benefits and discounts, adds further value that appeals to dedicated golf fans.
Sources: GOLF.com official site
GOLF.com scores 68/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
GOLF.com has a moderate AI-visibility profile at 68/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (70/100) and its weakest is visibility (65/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #28,858 (Tranco). The main gaps holding it back: no llms.txt to steer AI to its best pages. In a live check, Claude could already identify GOLF.com from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to GOLF.com: Global Voices (89/100), Gibsons Games (89/100), Granta (89/100), Grass Valley (89/100).
A step up - brands to learn from: Yr (91/100), Yamaha Corporation (91/100).
Category leader: Complex (97/100).
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