Energie mit Zukunft
Green Planet Energy (green-planet-energy.de) scores 73 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Energy & Utilities brands, Non-profit brands, in the 34th percentile of 2456 Energy & Utilities brands.
Green Planet Energy is a German energy cooperative (eingetragene Genossenschaft) founded in 1999 and headquartered in Hamburg. Described as the largest energy cooperative in Germany, it supplies independently verified green electricity, gas, heat electricity, car electricity, heat pumps and photovoltaic solutions to environmentally conscious private and business customers. The company positions itself as an independent, member-owned alternative to conventional utilities, aiming to advance the German energy transition through decentralized, citizen-based and nature-compatible renewable energy production.
| Brand Name | Green Planet Energy |
|---|---|
| Domain | green-planet-energy.de |
| Industry | Energy & Utilities, Non-profit |
| Founded | 1999 |
| Headquarters | Hamburg |
| Main Competitors | Naturstrom (72/100), LichtBlick (76/100), EWS Schönau, Polarstern Energie (73/100), E.ON (77/100), Vattenfall (81/100) |
Moz Domain Authority 49/100 vs category average 40 / leader 92 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #281,076 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Green Planet Energy appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Grüne Energie von Green Planet Energy, der größten Energiegenossenschaft Deutschlands ✔ Ökostrom ✔ Gas ✔ Wärmestrom ✔ Autostrom ✔ Wärmepumpe & PV ➤ Jetzt Energiewende vorantrei…" (Meta description: 26 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Apache.
Social footprint: verified profiles on Instagram, YouTube, GitHub; no detected presence on Facebook, X (Twitter), LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Green Planet Energy?", Claude could identify the brand as of September 2026. Green Planet Energy is a German renewable energy cooperative based in Hamburg, formerly known as Greenpeace Energy before it rebranded in 2021 after ending its licensing agreement with Greenpeace. It supplies green electricity and increasingly green gas to households and business Best known for Being the rebranded successor to Greenpeace Energy, a cooperative-owned green electricity and gas provider in Germany.
When asked "Best brands similar to Green Planet Energy?", Claude would recommend Green Planet Energy as of September 2026. It's a well known and respected player in Germany's green energy market, so it would come up naturally when discussing ethical or cooperative renewable energy suppliers there.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Green Planet Energy's main competitors in Energy & Utilities: Naturstrom (72/100), LichtBlick (76/100), Polarstern Energie (73/100), E.ON (77/100), Vattenfall (81/100).
Sources: Brand Analyzer scan
Green Planet Energy offers green electricity (Ökostrom), natural gas, heat electricity (Wärmestrom), electric vehicle charging power (Autostrom), heat pumps, and photovoltaic (PV) systems. These products are aimed at helping residential and business customers transition to renewable energy across electricity, heating, and mobility.
Sources: Green Planet Energy official site
Green Planet Energy is a German energy supplier organized as a registered cooperative (eingetragene Genossenschaft), founded in 1999 and based in Hamburg. It is described as the largest energy cooperative in Germany, providing renewable electricity and gas as well as products for heating and electric mobility to private and business customers.
Sources: Green Planet Energy official site
Green Planet Energy has moderate AI-search visibility, scoring 54/100 on Brand Analyzer's AI visibility composite (visibility 46, trust 57, recommendation 66). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Green Planet Energy official site
Green Planet Energy was founded in 1999. Green Planet Energy operates in the Energy & Utilities category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Green Planet Energy is headquartered in Hamburg. Green Planet Energy operates in the Energy & Utilities category.
Sources: Wikidata
Green Planet Energy scores 66/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Energy & Utilities options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Green Planet Energy official site
Green Planet Energy can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Green Planet Energy official site
Green Planet Energy is known for being the largest energy cooperative in Germany and for distinguishing genuine, independently verified green electricity from 'greenwashed' energy products. It emphasizes a decentralized, citizen-driven and nature-compatible approach to renewable energy, positioning itself as an independent alternative to conventional utility companies.
Sources: Green Planet Energy official site
Green Planet Energy serves environmentally conscious private and business customers in Germany who want to switch to genuine renewable energy for electricity, heating, and electric mobility. Its cooperative structure also implies a base of member-customers who have a direct stake in the company's renewable energy projects.
Sources: Green Planet Energy official site
Green Planet Energy scores 54/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Green Planet Energy has a limited AI-visibility profile at 54/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (66/100) and its weakest is visibility (46/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #281,076 (Tranco) and a Moz Domain Authority of 49/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Green Planet Energy from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Green Planet Energy: GIS-PAX (73/100), Flipturn (73/100), GreenPowerMonitor (73/100), Gridless (73/100).
A step up - brands to learn from: Worley (81/100), Wheatland Tube (81/100).
Category leader: Electrek (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.