Energie mit Zukunft
Green Planet Energy (greenpeace-energy.de) scores 70 out of 100 on Brand Analyzer, placing it in the Developing tier among Energy & Utilities brands, in the 24th percentile of 9062 Energy & Utilities brands.
Green Planet Energy (formerly Greenpeace Energy) is a German energy supplier organized as a registered cooperative, headquartered in Hamburg and founded in 1999. It is described as the largest energy cooperative in Germany, providing certified genuine green electricity, gas, heating electricity, car electricity, heat pumps, and photovoltaic products. The company positions itself as an independent, member-owned provider prioritizing transparency, decentralized renewable energy, and sustainability over profit maximization, serving environmentally conscious private and business customers in Germany.
| Brand Name | Green Planet Energy |
|---|---|
| Domain | greenpeace-energy.de |
| Industry | Energy & Utilities |
| Founded | 1999 |
| Headquarters | Hamburg |
| Main Competitors | Naturstrom (72/100), LichtBlick (76/100), EWS Schönau (70/100), Polarstern (73/100), Bürgerwerke (69/100) |
Moz Domain Authority 49/100 vs category average 38 / leader 92 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #399,483 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Green Planet Energy appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Grüne Energie von Green Planet Energy, der größten Energiegenossenschaft Deutschlands ✔ Ökostrom ✔ Gas ✔ Wärmestrom ✔ Autostrom ✔ Wärmepumpe & PV ➤ Jetzt Energiewende vorantrei…" (Meta description: 26 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Apache.
Social footprint: verified profiles on Instagram, YouTube; no detected presence on Facebook, X (Twitter), LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Green Planet Energy?", Claude could identify the brand as of September 2026. Green Planet Energy is a German renewable energy cooperative (formerly known as Greenpeace Energy) that supplies eco-friendly electricity and biogas to households and businesses in Germany, and it rebranded from Greenpeace Energy to Green Planet Energy in 2021 to operate independ Best known for Being a customer-owned green energy cooperative in Germany originally linked to Greenpeace, offering renewable electricity and gas.
When asked "Best brands similar to Green Planet Energy?", Claude would recommend Green Planet Energy as of September 2026. It's a well-known and reputable green energy provider in the German market, so it would be relevant to mention alongside similar renewable energy suppliers.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Green Planet Energy's main competitors in Energy & Utilities: Naturstrom (72/100), LichtBlick (76/100), EWS Schönau (70/100), Polarstern (73/100), Bürgerwerke (69/100).
Sources: Brand Analyzer scan
Green Planet Energy offers green electricity (Ökostrom), gas, heating electricity (Wärmestrom), car/EV electricity (Autostrom), heat pumps, and photovoltaic (PV) solutions for private and business customers in Germany.
Sources: Green Planet Energy official site
Green Planet Energy is a German energy supplier organized as a registered cooperative (eingetragene Genossenschaft), headquartered in Hamburg and founded in 1999. It describes itself as the largest energy cooperative in Germany, offering certified green electricity and other sustainable energy products to private and business customers.
Sources: Green Planet Energy official site
Green Planet Energy has moderate AI-search visibility, scoring 56/100 on Brand Analyzer's AI visibility composite (visibility 46, trust 57, recommendation 71). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Green Planet Energy official site
Green Planet Energy was founded in 1999. Green Planet Energy operates in the Energy & Utilities category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Green Planet Energy is headquartered in Hamburg. Green Planet Energy operates in the Energy & Utilities category.
Sources: Wikidata
Green Planet Energy scores 71/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Energy & Utilities options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Green Planet Energy official site
Green Planet Energy is known for being the largest energy cooperative in Germany and for offering genuine, independently verified green electricity that is checked by environmental auditors rather than relying on self-certification. It is also recognized for its cooperative, member-driven ownership structure and its focus on transparency over profit.
Sources: Green Planet Energy official site
Green Planet Energy can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Green Planet Energy official site
Green Planet Energy is used by environmentally conscious private and business customers in Germany who want to switch to genuine, sustainably sourced electricity, gas, heating electricity, or car electricity, often as members of the cooperative itself.
Sources: Green Planet Energy official site
Green Planet Energy is notable for being the largest energy cooperative in Germany, which gives it scale and visibility among environmentally conscious consumers. Its appeal stems from its guarantee of genuine, independently audited green electricity and its cooperative model that prioritizes sustainability, decentralization, and citizen participation in the energy transition over corporate profit.
Sources: Green Planet Energy official site
Green Planet Energy scores 56/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Green Planet Energy has a limited AI-visibility profile at 56/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (71/100) and its weakest is visibility (46/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #399,483 (Tranco) and a Moz Domain Authority of 49/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Green Planet Energy from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Green Planet Energy: GMR Group (70/100), GF Piping Systems (70/100), Guidehouse Research (70/100), Hadco (70/100).
A step up - brands to learn from: Yellow Door Energy (71/100), Yazaki Group (71/100).
Category leader: Electrek (96/100).
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