Recruiting experts worldwide
Hays (hays.ae) scores 76 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Other brands, in the 58th percentile of 25328 Other brands.
Hays (hays.ae) is a recruitment agency operating in the Middle East, connecting job seekers with permanent and contract employment opportunities across various industries. The company offers expert recruitment services, leveraging industry expertise and a global network of recruiters to support candidates throughout their career journey. Hays also assists employers in finding skilled talent, positioning itself as a trusted recruitment partner that provides personalized support and market insights for both professionals and businesses in the region.
| Brand Name | Hays |
|---|---|
| Domain | hays.ae |
| Industry | Other |
| Main Competitors | Robert Half (91/100), Michael Page (80/100), Randstad (82/100), Adecco (86/100), ManpowerGroup (88/100), BAC Middle East, Cooper Fitch (70/100) |
Moz Domain Authority 37/100 vs category average 38 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,899,708 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Hays appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Ready to find a new job in the Middle East? Browse permanent or contract jobs. Our expert recruiters are ready to support you with your next career move." (Meta description: 28 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, React.
Social footprint: verified profiles on LinkedIn, X (Twitter), Instagram, Facebook, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Hays?", Claude could identify the brand as of September 2026. Hays is a global recruitment and staffing agency headquartered in London, and hays.ae is its regional site for the UAE, connecting employers with candidates across sectors like finance, IT, construction, and human resources. Best known for being one of the world's largest specialist recruitment consultancies.
When asked "Best brands similar to Hays?", Claude would recommend Hays as of September 2026. It's a well-established, widely recognized name in recruitment and staffing, so it fits naturally when discussing top firms in that space.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Hays's main competitors in Other: Robert Half (91/100), Michael Page (80/100), Randstad (82/100), Adecco (86/100), ManpowerGroup (88/100).
Sources: Brand Analyzer scan
Hays has limited AI-search visibility, scoring 34/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 19, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Hays official site
Hays offers recruitment services for permanent and contract job placements across various industries in the Middle East, along with career support and market insights for job seekers, as well as talent acquisition services for employers.
Sources: Hays official site
Hays scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Hays official site
Hays provides recruitment services, matching job seekers with permanent and contract job opportunities across the Middle East. It supports candidates through every stage of their career journey and helps employers find skilled talent across various industries.
Sources: Hays official site
Hays can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Hays official site
Hays is used by job seekers looking for permanent or contract roles in the Middle East, as well as employers seeking skilled talent across various industries in the region.
Sources: Hays official site
Hays is a recruitment agency operating in the Middle East under the domain hays.ae, part of the broader Hays organization known for connecting job seekers with employers across various industries.
Sources: Hays official site
Hays is known for its expertise in recruitment, offering both permanent and contract job placement services in the Middle East, backed by a global network of expert recruiters and deep industry knowledge.
Sources: Hays official site
Hays scores 34/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Hays has a weak AI-visibility profile at 34/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (53/100) and its weakest is trust (19/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,899,708 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 37/100 and thin schema.org structured data. In a live check, Claude could already identify Hays from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Hays: Harry Winston (76/100), Harris American Co. (76/100), HCP Packaging (76/100), Healthesystems (76/100).
A step up - brands to learn from: Zurich Insurance Group (81/100), ZuPreem (81/100).
Category leader: Accenture (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.