Connecting top talent with employers
Hays Singapore (hays.com.sg) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Other brands, Technology brands, Finance brands, in the 79th percentile of 44658 Other brands.
Hays Singapore is the local arm of a recruitment and staffing agency that connects employers with skilled professionals in Singapore. It operates across industries such as IT, finance, and engineering, offering recruitment and headhunting services supported by market insights like its annual Salary Guide. The brand positions itself as a trusted intermediary for both companies seeking talent and individuals seeking career opportunities.
| Brand Name | Hays Singapore |
|---|---|
| Domain | hays.com.sg |
| Industry | Other, Technology |
| Main Competitors | Robert Walters (59/100), Michael Page (82/100), Randstad (87/100), Adecco (75/100), ManpowerGroup (80/100), Kelly Services (71/100), JobStreet (76/100) |
Moz Domain Authority 33/100 vs category average 36 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Hays Singapore appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Looking for jobs or hiring talent in Singapore? Hays connects top employers with skilled professionals across IT, finance, engineering, and more." (Meta description: 21 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, React.
Social footprint: verified profiles on LinkedIn, Facebook, Instagram, YouTube; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Hays Singapore?", Claude could identify the brand as of October 2026. Hays Singapore is the local arm of Hays plc, a UK-based global recruitment and recruiting agency that matches candidates with employers across sectors like banking, finance, technology, construction, and life sciences. Best known for Professional recruitment and staffing services, particularly in white-collar sectors like finance, tech, and engineering.
When asked "Best brands similar to Hays Singapore?", Claude would recommend Hays Singapore as of October 2026. Hays is a well-established, globally recognized recruitment brand, so it's a natural mention alongside other major staffing agencies in Singapore.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Hays Singapore's main competitors in Other: Robert Walters (59/100), Michael Page (82/100), Randstad (87/100), Adecco (75/100), ManpowerGroup (80/100).
Sources: Brand Analyzer scan
Hays Singapore has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 19, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Hays Singapore official site
Hays Singapore scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Hays Singapore official site
Hays Singapore can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Hays Singapore official site
Hays Singapore offers recruitment and talent-matching services for employers and job seekers, specializing in industries such as IT, finance, and engineering. It also provides market research tools, including an annual Salary Guide, to support hiring and career decisions.
Sources: Hays Singapore official site
Hays Singapore is the Singapore operation of Hays, a recruitment and headhunting agency that connects employers with skilled professionals across industries such as IT, finance, and engineering.
Sources: Hays Singapore official site
Hays Singapore provides recruitment services, matching employers seeking skilled talent with job seekers across industries including IT, finance, and engineering. It also produces market insights such as an annual Salary Guide to support hiring and job search decisions.
Sources: Hays Singapore official site
Hays Singapore is used by employers seeking skilled professionals and by job seekers looking for career opportunities in industries such as IT, finance, and engineering in Singapore.
Sources: Hays Singapore official site
Hays Singapore scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Hays Singapore has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is trust (19/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 33/100 and thin schema.org structured data. In a live check, Claude could already identify Hays Singapore from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Hays Singapore: Hayloft (79/100), Hawkins New York (79/100), Hays (79/100), Human Capital Institute (HCI) (79/100).
A step up - brands to learn from: Zurich Insurance Group (81/100), ZuPreem (81/100).
Category leader: Accenture (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.