Holbein (ホルベイン) Brand Score: 42/100 - Early Stage tier

高品質な画材を提供し続ける

Holbein (ホルベイン) (holbein.co.jp) scores 42 out of 100 on Brand Analyzer, placing it in the Early Stage tier among Manufacturing brands, E-commerce brands, Other brands, in the 1st percentile of 21230 Manufacturing brands.

AI Snapshot

Holbein (ホルベイン) is a Japanese manufacturer specializing in art materials, including paints and pigments for painting. The company emphasizes stable product supply and consistent quality, serving artists, art enthusiasts, and designers both in Japan and internationally. Holbein has noted rising production costs due to increased prices for resins used in tube caps and containers, as well as cobalt-based pigments and lead white pigment supply constraints, which have affected manufacturing expenses. The brand positions itself as a specialized manufacturer of high-quality painting materials for creative professionals and hobbyists.

Key facts about Holbein (ホルベイン)
Brand NameHolbein (ホルベイン)
Domainholbein.co.jp
IndustryManufacturing, E-commerce
Main CompetitorsWinsor & Newton (88/100), Liquitex (89/100), Turner Colour Works, Kusakabe (63/100), Schmincke (68/100), Daler-Rowney (77/100), Golden Artist Colors (82/100), Maimeri (74/100), Sakura Color Products

Evidence

Moz Domain Authority 39/100 vs category average 37 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #1,095,132 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

Holbein (ホルベイン) appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "近年、チューブキャップや容器、各種資材に使用する樹脂類の価格上昇が継続しております。加えて、コバルト系顔料の価格高騰、および鉛白顔料の供給不安に伴う調達コストの上昇が重なり、製造コストに大きな影響を及ぼしております。" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, GitHub; no detected presence on Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Holbein (ホルベイン)?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Holbein (ホルベイン)?", Claude could identify the brand as of October 2026. Holbein is a Japanese manufacturer of fine art materials, including oil paints, watercolors, acrylics, pastels, and drawing supplies, founded in Osaka in 1900. It is one of Japan's leading art supply brands, well regarded by both professional artists and students for its pigment Best known for High-quality artist oil paints and watercolors, especially its extensive and finely tuned color range.

When asked "Best brands similar to Holbein (ホルベイン)?", Claude would recommend Holbein (ホルベイン) as of October 2026. Holbein is a well-established and respected name in artist-grade paints, so it would naturally come up alongside brands like Winsor & Newton or Schmincke when discussing top art material manufacturers.

People Also Ask About Holbein (ホルベイン)

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Holbein (ホルベイン)'s main competitors?

Holbein (ホルベイン)'s main competitors in Manufacturing: Winsor & Newton (88/100), Liquitex (89/100), Kusakabe (63/100), Schmincke (68/100), Daler-Rowney (77/100).

Sources: Brand Analyzer scan

Does ChatGPT recommend Holbein (ホルベイン)?

Holbein (ホルベイン) scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Manufacturing options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: Holbein (ホルベイン) official site

How can Holbein (ホルベイン) improve its AI discoverability?

Holbein (ホルベイン) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Holbein (ホルベイン) official site

What is Holbein (ホルベイン)?

Holbein (ホルベイン) is a Japanese manufacturer of art materials, specializing in painting supplies such as paints and pigments. It operates as a specialized maker serving both domestic and international artists and creative professionals.

Sources: Holbein (ホルベイン) official site

What does Holbein (ホルベイン) do?

Holbein manufactures and supplies art materials, primarily painting supplies and pigments, aiming to ensure stable product availability and consistent quality for its customers. The company also manages production costs amid rising prices for raw materials like resins and specific pigments such as cobalt-based and lead white pigments.

Sources: Holbein (ホルベイン) official site

Recommendations

AI visibility

Holbein (ホルベイン) scores 27/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Holbein (ホルベイン) has a weak AI-visibility profile at 27/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (35/100) and its weakest is trust (12/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,095,132 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 39/100 and thin schema.org structured data. In a live check, Claude could already identify Holbein (ホルベイン) from memory (October 2026) - a sign these signals are paying off.

Visibility - 33/100

Trust - 12/100

Recommendation likelihood - 35/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Holbein (ホルベイン): Guangjipharm (42/100), GreenScape (42/100), キングジム (King Jim) (42/100), Libby Builders (42/100).

A step up - brands to learn from: Zyvax (56/100), Yo-Zuri (56/100).

Category leader: DHL (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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