Deutsches Portal für Horizont Europa
Horizont Europa (horizont-europa.de) scores 63 out of 100 on Brand Analyzer, placing it in the Developing tier among Government brands, Education brands, Non-profit brands, in the 16th percentile of 20108 Government brands.
Horizont Europa (horizont-europa.de) is the official German-language information portal for Horizon Europe, the European Union's research and innovation framework program running from 2021 to 2027. Operated under the European Commission, it provides German researchers, universities, companies, and institutions with information about funding opportunities, application rules, and consulting services related to Horizon Europe. The site serves as a centralized national point of reference, aiming to simplify access to EU research funding for the German scientific and institutional community.
| Brand Name | Horizont Europa |
|---|---|
| Domain | horizont-europa.de |
| Industry | Government, Education |
| Founded | 2021 |
| Parent Company / Owner | European Commission |
| Main Competitors | KoWi (Kooperationsstelle EU der Wissenschaftsorganisationen) (58/100), EU-Büro des BMBF (60/100), CORDIS, Funding & Tenders Portal (European Commission), DLR Projektträger (77/100) |
Moz Domain Authority 37/100 vs category average 46 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,380,692 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Auf dem deutschen Portal zu Horizont Europa (engl.: Horizon Europe) finden Sie Informationen zu Fördermöglichkeiten und dem Beratungsangebot in Deutschland." (Meta description: 20 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: PHP, Nginx.
Social footprint: verified profiles on X (Twitter), Instagram, YouTube; no detected presence on Facebook, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Horizont Europa's main competitors in Government: KoWi (Kooperationsstelle EU der Wissenschaftsorganisationen) (58/100), EU-Büro des BMBF (60/100), DLR Projektträger (77/100).
Sources: Brand Analyzer scan
The portal offers information services covering Horizon Europe funding opportunities, program rules and regulations, and access to consulting and training offerings available in Germany related to EU research and innovation funding. It does not sell products but functions as an informational and advisory resource.
Sources: Horizont Europa official site
Horizont Europa is the German-language information portal for Horizon Europe, the European Union's framework program for research and innovation covering the period 2021-2027. It is linked to the European Commission and provides centralized information for Germany on funding opportunities, rules, and advisory services related to this EU program.
Sources: Horizont Europa official site
Horizont Europa has limited AI-search visibility, scoring 26/100 on Brand Analyzer's AI visibility composite (visibility 17, trust 22, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Horizont Europa official site
Horizont Europa was founded in 2021. Horizont Europa operates in the Government category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
The portal provides researchers, universities, companies, and institutions in Germany with information about Horizon Europe funding opportunities, application regulations, and available consulting and training services. It acts as a national access point that consolidates details about the EU's research and innovation funding program to make it easier for German stakeholders to participate.
Sources: Horizont Europa official site
Horizont Europa scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Horizont Europa official site
Horizont Europa is known for being the official German information hub for the EU's Horizon Europe research and innovation funding program, consolidating details on funding calls, application rules, and advisory services for researchers and institutions in Germany.
Sources: Horizont Europa official site
The portal presents itself as the official German point of reference for Horizon Europe, a program funded and overseen by the European Commission. Its connection to an EU institutional framework and its role in disseminating program rules and funding information to German researchers and institutions support its credibility as a reliable, non-commercial information source.
Sources: Horizont Europa official site
Horizont Europa can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Horizont Europa official site
The portal is used by researchers, scientific institutions, universities, companies, and other organizations in Germany that are interested in applying for or learning about funding and innovation opportunities under the Horizon Europe program.
Sources: Horizont Europa official site
Horizont Europa is owned by or part of European Commission. Horizont Europa operates in the Government category.
Sources: Wikidata
Horizont Europa scores 26/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Horizont Europa has a weak AI-visibility profile at 26/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,380,692 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 37/100 and thin schema.org structured data.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Horizont Europa: Hoonah City School District (63/100), Gemeinde Hohenkammer (63/100), Ville de Houffalize (63/100), Houghton County (63/100).
A step up - brands to learn from: KwaZulu-Natal Tourism & Film (71/100), Gemeente Zonhoven (71/100).
Category leader: ABC News (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.