Vos courses livrées avec le sourire
houra.fr (houra.fr) scores 84 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among E-commerce brands, Food & Beverage brands, in the 88th percentile of 28280 E-commerce brands.
houra.fr is a French online grocery delivery service founded in 2000 and headquartered in Bussy-Saint-Georges. It offers a comprehensive range of food and household products, including fresh produce, groceries, and promotional items, delivered to customers' homes in under 24 hours. The company has been operating for over 26 years, positioning itself as a pioneer and reliable provider in the French online grocery market, targeting individuals and families seeking convenient, fast solutions for everyday shopping.
| Brand Name | houra.fr |
|---|---|
| Domain | houra.fr |
| Industry | E-commerce, Food & Beverage |
| Founded | 2000 |
| Headquarters | Bussy-Saint-Georges |
| Main Competitors | Carrefour (77/100), Auchan (91/100), Monoprix (82/100), Franprix (68/100), Courses U, Chronodrive |
Moz Domain Authority 53/100 vs category average 40 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #282,005 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "houra livre toutes vos courses depuis 26 ans. Livraison complète et à l" (Meta description: 13 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 3 JSON-LD block(s), Organization schema, og:title, og:description, og:image, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Detected tech stack: Next.js.
Social footprint: verified profiles on Facebook, YouTube, Instagram, X (Twitter), LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is houra.fr?", Claude could identify the brand as of October 2026. Houra.fr is a French online supermarket, part of the Cora retail group, offering grocery delivery and drive-through pickup services in France. Best known for Being one of France's early online grocery delivery services under the Cora brand.
When asked "Best brands similar to houra.fr?", Claude would recommend houra.fr as of October 2026. It's a recognized player in French online grocery shopping, so it would be relevant if someone asked about e-commerce grocery options in France.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
houra.fr's main competitors in E-commerce: Carrefour (77/100), Auchan (91/100), Monoprix (82/100), Franprix (68/100).
Sources: Brand Analyzer scan
houra.fr offers a full range of grocery products including fresh food, epicerie (pantry) items, and household essentials, along with exclusive promotional offers, all delivered directly to the customer's home.
Sources: houra.fr official site
houra.fr is a French online grocery delivery service that has been operating since 2000, based in Bussy-Saint-Georges. It allows customers to order food and household items online for home delivery.
Sources: houra.fr official site
houra.fr has limited AI-search visibility, scoring 39/100 on Brand Analyzer's AI visibility composite (visibility 28, trust 45, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: houra.fr official site
houra.fr was founded in 2000. houra.fr operates in the E-commerce category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
houra.fr is headquartered in Bussy-Saint-Georges. houra.fr operates in the E-commerce category.
Sources: Wikidata
houra.fr enables customers to purchase groceries and everyday products online, offering a wide selection of fresh produce, pantry staples, and promotional items, with delivery to the customer's home typically within 24 hours.
Sources: houra.fr official site
houra.fr scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: houra.fr official site
houra.fr is known for being one of the pioneering online grocery delivery services in France, having operated continuously for over 26 years with a focus on fast, reliable home delivery of a broad range of food and household products.
Sources: houra.fr official site
houra.fr can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: houra.fr official site
houra.fr is used by individuals and families in France who are looking for a convenient and fast way to complete their food and everyday shopping needs online.
Sources: houra.fr official site
houra.fr scores 39/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
houra.fr has a weak AI-visibility profile at 39/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (53/100) and its weakest is visibility (28/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #282,005 (Tranco) and a Moz Domain Authority of 53/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify houra.fr from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to houra.fr: Hostnet (84/100), Hornby (84/100), Housekeep (84/100), Houseplans.com (84/100).
A step up - brands to learn from: Zoom (91/100), Zappos (91/100).
Category leader: DHL (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.