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Humlegården Fastigheter (humlegarden.se) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Real Estate brands, in the 41st percentile of 8508 Real Estate brands.
Humlegården Fastigheter is a real estate company based in Stockholm that offers commercial office spaces for lease in Stockholm city and its surrounding areas. The company emphasizes sustainability and modernity in its property offerings, positioning itself as a provider of workspaces suited to contemporary work life. Its target audience consists of companies and organizations seeking office premises in prime Stockholm locations.
| Brand Name | Humlegården Fastigheter |
|---|---|
| Domain | humlegarden.se |
| Industry | Real Estate |
| Headquarters | Stockholm |
| Main Competitors | Vasakronan (82/100), Fabege (79/100), Castellum (78/100), Atrium Ljungberg (66/100), Hufvudstaden (70/100), AMF Fastigheter (82/100) |
Moz Domain Authority 32/100 vs category average 37 / leader 93 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Humlegården Fastigheter appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Humlegården Fastigheter erbjuder lediga lokaler i Stockholm city och utanför tullarna. Vi är ett fastighetsbolag med hållbarhet i fokus. Välkommen!" (Meta description: 20 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: ASP.NET, Cloudflare.
Social footprint: verified profiles on Instagram, LinkedIn, X (Twitter), GitHub; no detected presence on Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Humlegården Fastigheter?", Claude could identify the brand as of October 2026. Humlegården Fastigheter is a Stockholm-based real estate company, owned by the pension company Alecta, that owns and manages commercial properties, mainly offices, concentrated in central Stockholm neighborhoods like Östermalm and Vasastan. Best known for Owning and developing prime office properties in central Stockholm, largely on behalf of Alecta's pension capital.
When asked "Best brands similar to Humlegården Fastigheter?", Claude would recommend Humlegården Fastigheter as of October 2026. It's a well established, sizable commercial landlord in Stockholm, so it's a natural name to mention alongside other major Swedish real estate firms.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Humlegården Fastigheter's main competitors in Real Estate: Vasakronan (82/100), Fabege (79/100), Castellum (78/100), Atrium Ljungberg (66/100), Hufvudstaden (70/100).
Sources: Brand Analyzer scan
Humlegården Fastigheter has limited AI-search visibility, scoring 37/100 on Brand Analyzer's AI visibility composite (visibility 31, trust 32, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Humlegården Fastigheter is headquartered in Stockholm. Humlegården Fastigheter operates in the Real Estate category.
Sources: Wikidata
Humlegården Fastigheter offers commercial office spaces for lease, located in Stockholm city and surrounding areas. These properties are described as modern and designed with sustainability in mind, catering to the needs of companies seeking functional work environments.
Humlegården Fastigheter scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Real Estate options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Humlegården Fastigheter is a real estate company headquartered in Stockholm that specializes in commercial office properties. It focuses on offering lettable office spaces within Stockholm city and the surrounding areas, with sustainability as a central part of its business approach.
Humlegården Fastigheter can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Humlegården Fastigheter's offerings are used by companies and organizations seeking office premises in Stockholm city and its surrounding areas. The target audience consists of businesses looking for modern, sustainably managed workspaces in well-located areas of Stockholm.
Humlegården Fastigheter is known for offering modern, sustainable office spaces in prime Stockholm locations. The company positions itself as a real estate provider that integrates environmental sustainability with contemporary office design suited to current work trends.
Humlegården Fastigheter scores 37/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Humlegården Fastigheter has a weak AI-visibility profile at 37/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (53/100) and its weakest is visibility (31/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 32/100 and thin schema.org structured data. In a live check, Claude could already identify Humlegården Fastigheter from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Humlegården Fastigheter: Huislijn.nl (74/100), Hotondo Homes (74/100), Hunter Douglas Architectural (74/100), Hurricane Shutters FL (74/100).
A step up - brands to learn from: Zucchetti (81/100), Zucchetti (81/100).
Category leader: Chaos (95/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.