Jiwasraya
Jiwasraya (jiwasraya.co.id) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among Other brands, in the 26th percentile of 33514 Other brands.
Jiwasraya is an organization founded in 1859 and headquartered in Batavia (the historical name for Jakarta, Indonesia). The provided source material for its site description, mission, value proposition, and target audience consists only of placeholder text (an instruction to input search keywords), so no substantive details about its industry, products, services, or organizational mission can be confirmed from the available facts.
| Brand Name | Jiwasraya |
|---|---|
| Domain | jiwasraya.co.id |
| Industry | Other |
| Founded | 1859 |
| Headquarters | Batavia |
| Main Competitors | JILI Games (67/100), Birdzout (67/100), Jobsdb (67/100), Joro (67/100), Ed. Züblin AG (71/100), Zone.college (71/100), Accenture (97/100) |
Moz Domain Authority 34/100 vs category average 37 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "To input your search keywords and press Enter." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: Microdata (Schema.org), canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache, WordPress, Ghost.
Social footprint: verified profiles on Instagram, LinkedIn, X (Twitter), YouTube; no detected presence on Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Jiwasraya?", Claude could identify the brand as of October 2026. Jiwasraya is one of Indonesia's oldest state-owned life insurance companies, but it became infamous after a massive financial scandal broke in 2019-2020 involving alleged corruption and mismanagement of investment funds that led to huge losses and failure to pay policyholders. Best known for Being at the center of one of Indonesia's largest insurance fraud and corporate scandal cases, causing major policyholder losses.
When asked "Best brands similar to Jiwasraya?", Claude would not surface Jiwasraya as of October 2026. I wouldn't recommend it as a model insurer since it's primarily known today for scandal and insolvency issues rather than being a trusted brand to emulate.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Jiwasraya's main competitors in Other: JILI Games (67/100), Birdzout (67/100), Jobsdb (67/100), Joro (67/100), Ed. Züblin AG (71/100).
Sources: Brand Analyzer scan
Jiwasraya has limited AI-search visibility, scoring 25/100 on Brand Analyzer's AI visibility composite (visibility 15, trust 23, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Jiwasraya official site
Jiwasraya was founded in 1859. Jiwasraya operates in the Other category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Jiwasraya is headquartered in Batavia. Jiwasraya operates in the Other category.
Sources: Wikidata
Jiwasraya scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Jiwasraya official site
Jiwasraya can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Jiwasraya official site
Jiwasraya scores 25/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Jiwasraya has a weak AI-visibility profile at 25/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is visibility (15/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 34/100 and thin schema.org structured data. In a live check, Claude could already identify Jiwasraya from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Jiwasraya: JILI Games (67/100), Birdzout (67/100), Jobsdb (67/100), Joro (67/100).
A step up - brands to learn from: Ed. Züblin AG (71/100), Zone.college (71/100).
Category leader: Accenture (97/100).
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