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Nintex (k2.com) scores 86 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among SaaS brands, Technology brands, in the 91st percentile of 37229 SaaS brands.
Nintex is an enterprise software company, founded in 2006 and headquartered in Bellevue, that provides a low-code platform for building and automating custom business applications. Owned by Thoma Bravo, Nintex targets business and IT professionals seeking to automate workflows and processes without extensive coding. Its platform emphasizes intuitive design, flexible data integration, and orchestration of people, systems, and AI agents to improve business efficiency.
| Brand Name | Nintex |
|---|---|
| Domain | k2.com |
| Industry | SaaS, Technology |
| Founded | 2006 |
| Headquarters | Bellevue |
| Parent Company / Owner | Thoma Bravo |
| Main Competitors | Appian (93/100), Mendix (93/100), OutSystems (92/100), Microsoft Power Apps, Pega (88/100), ServiceNow (74/100), UiPath (95/100) |
Moz Domain Authority 48/100 vs category average 37 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #973,940 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Unlock the power of low-code app development with Nintex Apps. Build and automate custom business solutions in the cloud-no complex coding required." (Meta description: 22 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), YouTube, LinkedIn, Instagram, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Nintex's main competitors in SaaS: Appian (93/100), Mendix (93/100), OutSystems (92/100), Pega (88/100), ServiceNow (74/100).
Sources: Brand Analyzer scan
Nintex has limited AI-search visibility, scoring 43/100 on Brand Analyzer's AI visibility composite (visibility 28, trust 51, recommendation 60). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Nintex official site
Nintex was founded in 2006. Nintex operates in the SaaS category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Nintex is headquartered in Bellevue. Nintex operates in the SaaS category.
Sources: Wikidata
Nintex scores 60/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Nintex official site
Nintex offers a low-code application development platform, branded as Nintex Apps, that enables users to build and automate custom cloud-based business applications. The platform includes capabilities for process automation, workflow orchestration, data integration, and customization, allowing organizations to connect people, systems, and AI agents within their business processes.
Sources: Nintex official site
Nintex is an enterprise software company founded in 2006 and headquartered in Bellevue, Washington. It is owned by Thoma Bravo and offers a low-code platform that enables organizations to build and automate custom business applications and processes without extensive coding.
Sources: Nintex official site
Nintex provides a low-code application development and process automation platform. It allows business and IT professionals to design, build, and automate custom business solutions in the cloud, integrating data from various systems and orchestrating workflows involving people, systems, and AI agents.
Sources: Nintex official site
Nintex can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Nintex official site
Nintex is owned by or part of Thoma Bravo. Nintex operates in the SaaS category.
Sources: Wikidata
Nintex is known for its low-code platform that allows organizations to automate workflows and build custom business applications without requiring extensive coding expertise. It positions itself as a comprehensive solution for orchestrating people, systems, and AI agents to improve business efficiency.
Sources: Nintex official site
Nintex is used by business and IT professionals within organizations that want to automate workflows and build custom applications without needing deep coding expertise. Its target audience includes enterprises looking to streamline business processes and improve operational efficiency through low-code development.
Sources: Nintex official site
Nintex scores 43/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Nintex has a limited AI-visibility profile at 43/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (60/100) and its weakest is visibility (28/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #973,940 (Tranco) and a Moz Domain Authority of 48/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Nintex: Julia (86/100), John Galt Solutions (86/100), Kahua (86/100), Kaiko (86/100).
A step up - brands to learn from: Zuken (91/100), ZoneAlarm (91/100).
Category leader: Hostinger (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.