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KCRA Channel 3 (kcra.com) scores 86 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Media & Entertainment brands, in the 85th percentile of 11968 Media & Entertainment brands.
KCRA Channel 3 is a local television news station serving the Sacramento, Stockton, and Modesto, California region. Founded in 1989, it provides news, weather, and investigative journalism to Northern California communities. The station has received 22 Emmy Awards and is positioned as the top-rated and most trusted local news source in the area, focusing on community-relevant reporting and timely information for residents.
| Brand Name | KCRA Channel 3 |
|---|---|
| Domain | kcra.com |
| Industry | Media & Entertainment |
| Founded | 1989 |
| Main Competitors | CBS13 Sacramento (KOVR) (95/100), ABC10 Sacramento (KXTV), FOX40 Sacramento (KTXL), Good Day Sacramento (KTXL), Univision Sacramento (94/100) |
Moz Domain Authority 77/100 vs category average 54 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #24,160 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
KCRA Channel 3 has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Stay informed. Get the latest Modesto, Stockton and Sacramento news and weather from the KCRA news team." (Meta description: 17 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ChatGPT-User, ClaudeBot, Google-Extended, PerplexityBot - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Next.js.
Social footprint: verified profiles on X (Twitter), YouTube, LinkedIn, Instagram, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is KCRA Channel 3?", Claude could identify the brand as of September 2026. KCRA Channel 3 is the NBC-affiliated television station serving Sacramento, California, providing local news, weather, and sports coverage to the Sacramento Valley and Northern California region. Best known for Being Sacramento's leading local NBC news station, especially known for its weather coverage and investigative reporting.
When asked "Best brands similar to KCRA Channel 3?", Claude would recommend KCRA Channel 3 as of September 2026. It's a well-established, trusted local news source in the Sacramento market, so it would come up naturally in discussions of top regional news outlets.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
KCRA Channel 3's main competitors in Media & Entertainment: CBS13 Sacramento (KOVR) (95/100), Univision Sacramento (94/100).
Sources: Brand Analyzer scan
KCRA Channel 3 has moderate AI-search visibility, scoring 61/100 on Brand Analyzer's AI visibility composite (visibility 71, trust 45, recommendation 62). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: KCRA Channel 3 official site
KCRA Channel 3 was founded in 1989. KCRA Channel 3 operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
KCRA Channel 3 scores 62/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: KCRA Channel 3 official site
KCRA Channel 3 can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: KCRA Channel 3 official site
KCRA Channel 3 offers local television news broadcasts, weather forecasts, and investigative journalism focused on the Sacramento, Stockton, and Modesto areas of Northern California. Its content is available through traditional television broadcasting as well as its website, kcra.com, which provides online access to news articles, weather updates, and other community information. The station's core offerings center on informing the public about local events, weather conditions, and issues of regional importance.
Sources: KCRA Channel 3 official site
KCRA Channel 3 is a local television news station covering the Sacramento, Stockton, and Modesto areas of Northern California. Founded in 1989, it provides news, weather, and investigative reporting to residents in the region. The station is recognized as a leading local news provider, having received 22 Emmy Awards for its journalism. It positions itself as the top-rated and most trusted source for local news in Northern California, emphasizing community-focused coverage and timely, accurate reporting on issues affecting the Sacramento Valley region.
Sources: KCRA Channel 3 official site
KCRA Channel 3 produces and broadcasts local news, weather forecasts, and investigative journalism for audiences in Sacramento, Stockton, and Modesto, California. It delivers timely coverage of community events, breaking news, and weather updates through television broadcasts and its website, kcra.com. The station aims to keep local residents informed about matters relevant to their communities, combining daily news reporting with in-depth investigative pieces that address issues of public interest in the Northern California region.
Sources: KCRA Channel 3 official site
KCRA Channel 3 is known for its award-winning local news and weather coverage in Northern California, having earned 22 Emmy Awards. It is recognized as the top-rated news station in the Sacramento, Stockton, and Modesto market, known for investigative journalism and strong community engagement. Its reputation is built on consistent, accurate reporting of local events, weather conditions, and issues affecting Northern California residents, making it a prominent and trusted name in the region's media landscape.
Sources: KCRA Channel 3 official site
KCRA Channel 3 is used by residents and local communities in the Sacramento, Stockton, and Modesto areas of California who seek reliable local news, weather updates, and community information. Its audience includes people interested in staying informed about regional events, weather conditions, and investigative reporting relevant to Northern California. The station serves as a primary information source for community members who rely on trusted local media for daily news and updates.
Sources: KCRA Channel 3 official site
KCRA Channel 3 scores 61/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
KCRA Channel 3 has a moderate AI-visibility profile at 61/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (71/100) and its weakest is trust (45/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #24,160 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify KCRA Channel 3 from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to KCRA Channel 3: KBC (86/100), KaraFun (86/100), Keen (86/100), Kerrang! (86/100).
A step up - brands to learn from: Yr (91/100), Yamaha Corporation (91/100).
Category leader: Complex (97/100).
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