Indeed Brand Score: 83/100 - Strong Brand tier

世界No.1の求人サイト

Indeed (indeed.com) scores 83 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among SaaS brands, Other brands, in the 81st percentile of 33632 SaaS brands.

AI Snapshot

Indeed is an American worldwide job listing search engine founded in 2004 and headquartered in Austin, operating as a subsidiary of Recruit Holdings. It aggregates job postings from across the internet, allowing job seekers to search for positions, post resumes, and read company reviews. Indeed operates in more than 60 countries and positions itself as a global leader in job matching, serving both individuals seeking employment and companies looking to hire talent.

Key facts about Indeed
Brand NameIndeed
Domainindeed.com
IndustrySaaS, Other
Founded2004
HeadquartersAustin
Parent Company / OwnerRecruit Holdings
Main CompetitorsLinkedIn (83/100), Glassdoor (92/100), ZipRecruiter (91/100), Monster (83/100), CareerBuilder (79/100), Wantedly (67/100)

Evidence

Moz Domain Authority 91/100 vs category average 37 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Indeed has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.

The homepage meta description reads "Indeed(インディード)では、あなたの次のキャリアを探すためのさまざまな求人情報をまとめて検索できます。求人検索や履歴書、企業クチコミなどのツールであなたの就職活動をサポートします。" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt mentions GPTBot, ChatGPT-User, ClaudeBot, Google-Extended, PerplexityBot - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is JA-only, limiting citation in English-language AI answers.

Detected tech stack: Cloudflare.

Social footprint: verified profiles on Facebook, Instagram; no detected presence on X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Indeed?

Live results from asking a general-purpose AI assistant about the brand, checked September 2026.

When asked "What is Indeed?", Claude could identify the brand as of September 2026. Indeed is one of the world's largest online job search and recruitment platforms, allowing job seekers to search listings and apply to jobs while giving employers tools to post openings, screen candidates, and manage hiring. Best known for Being the leading job search engine with aggregated listings from across the web.

When asked "Best brands similar to Indeed?", Claude would recommend Indeed as of September 2026. It's a top-of-mind choice for job search and hiring platforms, widely used by both job seekers and employers.

People Also Ask About Indeed

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Indeed's main competitors?

Indeed's main competitors in SaaS: LinkedIn (83/100), Glassdoor (92/100), ZipRecruiter (91/100), Monster (83/100), CareerBuilder (79/100).

Sources: Brand Analyzer scan

When was Indeed founded?

Indeed was founded in 2004. Indeed operates in the SaaS category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is Indeed headquartered?

Indeed is headquartered in Austin. Indeed operates in the SaaS category.

Sources: Wikidata

Does ChatGPT recommend Indeed?

Indeed scores 65/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: Indeed official site

What products or services does Indeed offer?

Indeed offers a job search engine that aggregates listings from multiple sources, a resume creation and hosting service, and a company review feature where users can read employee feedback about potential employers. These tools are integrated into one platform to support the end-to-end job application process for job seekers, while also offering employers tools to post jobs and find candidates.

Sources: Indeed official site

What is Indeed?

Indeed is an American worldwide job listing search engine founded in 2004 and headquartered in Austin, Texas. It is owned by Recruit Holdings, a Japanese human resources conglomerate, and operates in more than 60 countries, making it one of the largest job search platforms globally.

Sources: Indeed official site

What does Indeed do?

Indeed aggregates job postings from company websites, staffing agencies, and other sources into a single searchable platform. Users can search for jobs, upload or create resumes, and read company reviews. It also provides tools for employers to post job listings and find candidates, aiming to connect job seekers with employers efficiently.

Sources: Indeed official site

How can Indeed improve its AI discoverability?

Indeed can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Indeed official site

Who owns Indeed?

Indeed is owned by or part of Recruit Holdings. Indeed operates in the SaaS category.

Sources: Wikidata

What is Indeed known for?

Indeed is known for being one of the world's largest job search engines, aggregating listings from thousands of sources into one searchable site. It is also recognized for its resume database and company review feature, which lets job seekers research potential employers before applying.

Sources: Indeed official site

Who uses Indeed?

Indeed is used by job seekers searching for new employment opportunities or career changes, as well as by companies seeking to recruit talent. The platform serves a global audience across more than 60 countries, spanning various industries and experience levels.

Sources: Indeed official site

Recommendations

AI visibility

Indeed scores 65/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Indeed has a moderate AI-visibility profile at 65/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (65/100) and its weakest is recommendation likelihood (65/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a Moz Domain Authority of 91/100. The main gaps holding it back: thin schema.org structured data. In a live check, Claude could already identify Indeed from memory (September 2026) - a sign these signals are paying off.

Visibility - 65/100

Trust - 65/100

Recommendation likelihood - 65/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Score over time

83 in October 2026, down from 90 in September 2026.

Peer brands

Ranked closest to Indeed: IncNow (83/100), Bizee (83/100), Indeed (83/100), Indegene (83/100).

A step up - brands to learn from: Zuken (91/100), ZoneAlarm (91/100).

Category leader: Hostinger (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

Add this brand score badge to your site