Wantedly People Brand Score: 68/100 - Developing tier

名刺を撮れば、想いがつながる

Wantedly People (wantedly.com) scores 68 out of 100 on Brand Analyzer, placing it in the Developing tier among SaaS brands, Technology brands, Marketing & Advertising brands, in the 20th percentile of 24722 SaaS brands.

AI Snapshot

Wantedly People is a free business card and contact management app operated by Wantedly, Inc., founded in 2010 and headquartered in Shirokanedai, Japan. The app allows users to photograph multiple business cards at once, instantly digitizing the information and enabling immediate lookup of contact details for the person exchanged with. Used by roughly 4 million people, it targets business professionals in Japan who frequently exchange business cards and want to streamline networking and contact management, positioning itself as more than a data-storage tool but a way to deepen professional relationships.

Key facts about Wantedly People
Brand NameWantedly People
Domainwantedly.com
IndustrySaaS, Technology
Founded2010
HeadquartersShirokanedai
Parent Company / OwnerWantedly, Inc.
Main CompetitorsSansan (85/100), Eight, CamCard (77/100), ABBYY Business Card Reader (94/100)

Evidence

Moz Domain Authority 76/100 vs category average 37 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "名刺を撮れば、想いがつながる。複数の名刺を一緒に撮るだけ、その場でデータ化して名刺交換相手の情報を入手。400万人が使う人脈・名刺管理アプリで、名刺以上のつながりを手に入れよう。" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Next.js.

Social footprint: verified profiles on Facebook, Instagram; no detected presence on X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Wantedly People?

Live results from asking a general-purpose AI assistant about the brand, checked September 2026.

When asked "What is Wantedly People?", Claude could identify the brand as of September 2026. Wantedly People is a free business card scanning app made by Wantedly, the Japanese company also known for its job-matching platform, and it lets users digitize and organize contacts by taking photos of business cards. Best known for Free business card scanning and contact management app from Wantedly.

When asked "Best brands similar to Wantedly People?", Claude would recommend Wantedly People as of September 2026. It's a well known free alternative to paid card scanning tools like Sansan or CamCard, especially popular in Japan, so it would come up in that context.

People Also Ask About Wantedly People

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Wantedly People's main competitors?

Wantedly People's main competitors in SaaS: Sansan (85/100), CamCard (77/100), ABBYY Business Card Reader (94/100).

Sources: Brand Analyzer scan

What products or services does Wantedly People offer?

Wantedly People offers a mobile app for scanning and digitizing business cards. Its core features include the ability to photograph multiple business cards simultaneously, automatic data extraction, and on-the-spot retrieval of information about the business card exchange partner, functioning as a broader contact and relationship management tool.

Sources: Wantedly People official site

What is Wantedly People?

Wantedly People is a free business card and contact management app developed by Wantedly, Inc., a Japanese company founded in 2010 and based in Shirokanedai. It lets users photograph business cards to instantly digitize contact information, serving as a networking and relationship-management tool rather than simple data storage.

Sources: Wantedly People official site

When was Wantedly People founded?

Wantedly People was founded in 2010. Wantedly People operates in the SaaS category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is Wantedly People headquartered?

Wantedly People is headquartered in Shirokanedai. Wantedly People operates in the SaaS category.

Sources: Wikidata

What does Wantedly People do?

Wantedly People allows users to take a photo of multiple business cards at once and instantly convert them into digital data. Once scanned, users can search for information about the person they exchanged cards with directly within the app, helping streamline the process of managing business contacts and building professional relationships.

Sources: Wantedly People official site

Does ChatGPT recommend Wantedly People?

Wantedly People scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Wantedly People official site

What is Wantedly People known for?

Wantedly People is known for its ability to scan multiple business cards simultaneously and instantly digitize them, and for being used by approximately 4 million people in Japan as a business card and contact management app.

Sources: Wantedly People official site

How can Wantedly People improve its AI discoverability?

Wantedly People can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Wantedly People official site

Who uses Wantedly People?

Wantedly People is used by business professionals in Japan who frequently exchange business cards in the course of their work, as well as working adults looking to more efficiently manage and organize their professional contacts and networks.

Sources: Wantedly People official site

Recommendations

AI visibility

Wantedly People scores 31/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Wantedly People has a weak AI-visibility profile at 31/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 76/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Wantedly People from memory (September 2026) - a sign these signals are paying off.

Visibility - 17/100

Trust - 37/100

Recommendation likelihood - 50/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Wantedly People: WaitWell (68/100), VTS (68/100), WebGo (68/100), Weploy (68/100).

A step up - brands to learn from: Zocket (71/100), ZeroTrusted.ai (71/100).

Category leader: Hostinger (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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