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Kraamzorg de Waarden (kraamzorgdewaarden.nl) scores 77 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Healthcare brands, in the 56th percentile of 17232 Healthcare brands.
Kraamzorg de Waarden is a Dutch healthcare provider specializing in kraamzorg (postpartum maternity care) for expectant and new parents. The organization offers personal guidance and medical checks during the 'kraamweek' (the week following childbirth), helping parents navigate early parenthood and reducing uncertainty. It positions itself as a warm, involved care provider combining medical oversight with personal support for young families.
| Brand Name | Kraamzorg de Waarden |
|---|---|
| Domain | kraamzorgdewaarden.nl |
| Industry | Healthcare |
| Main Competitors | Kraamzorg Mijzo (73/100), Kraamzorg Rondom, Allerzorg (73/100), BTKzorg, Kraamzorg Charlotte, Envida (77/100) |
Moz Domain Authority 30/100 vs category average 40 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,859,286 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Gefeliciteerd, je bent zwanger! Het is een bijzondere en spannende periode. Je zwangerschap, bevalling en daarna je kraamtijd. Je wilt dan de beste zorg voor jo" (Meta description: 26 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, Product/Article schema, og:title, og:description, og:image, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is NL-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx.
Social footprint: verified profiles on Facebook, Instagram, LinkedIn, YouTube; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Kraamzorg de Waarden?", Claude could not identify the brand as of October 2026. I don't genuinely recognize this specific company; Kraamzorg (maternity care) providers in the Netherlands are often small, regional organizations with limited online presence, which makes them hard to identify individually.
When asked "Best brands similar to Kraamzorg de Waarden?", Claude would not surface Kraamzorg de Waarden as of October 2026. I can't verify specific details about this company, so I wouldn't want to recommend it based on guesswork.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Kraamzorg de Waarden's main competitors in Healthcare: Kraamzorg Mijzo (73/100), Allerzorg (73/100), Envida (77/100).
Sources: Brand Analyzer scan
Kraamzorg de Waarden has low AI-search visibility, scoring 23/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 41, recommendation 42). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Kraamzorg de Waarden official site
Kraamzorg de Waarden scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Kraamzorg de Waarden official site
Kraamzorg de Waarden can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Kraamzorg de Waarden official site
Kraamzorg de Waarden offers kraamzorg services, which include personal guidance for new parents and medical checks on mother and baby during the kraamweek following birth. Kraamverzorgenden support parents in adjusting to newborn care and help alleviate uncertainties in early parenthood.
Sources: Kraamzorg de Waarden official site
Kraamzorg de Waarden is a Dutch provider of kraamzorg, or postpartum maternity care, serving pregnant women and new parents in the Netherlands. It operates in the healthcare category, offering support during the critical period surrounding childbirth and the first week after birth, known as the 'kraamweek'.
Sources: Kraamzorg de Waarden official site
Kraamzorg de Waarden provides postpartum maternity care to new parents, including medical checks on mother and baby and personal guidance during the kraamweek. Its kraamverzorgenden (maternity care workers) help parents learn practical skills for newborn care, answer questions, and reduce uncertainty as they adjust to parenthood.
Sources: Kraamzorg de Waarden official site
Kraamzorg de Waarden is used by pregnant women and expectant parents in the Netherlands who are seeking professional maternity care during and after childbirth, particularly during the postpartum kraamweek.
Sources: Kraamzorg de Waarden official site
Kraamzorg de Waarden scores 23/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Kraamzorg de Waarden has a weak AI-visibility profile at 23/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (42/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #1,859,286 (Tranco), open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 30/100. In a live check (October 2026), Claude could not identify Kraamzorg de Waarden from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Kraamzorg de Waarden: KPT (77/100), KORSCH (77/100), Kraff Eye Institute (77/100), Kyo (77/100).
A step up - brands to learn from: Zymo Research (81/100), Zurich Insurance Group (81/100).
Category leader: Booksy (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.