Korea's Integrated Market Data Hub
KRX Data Marketplace (krx.co.kr) scores 66 out of 100 on Brand Analyzer, placing it in the Developing tier among Finance brands, SaaS brands, Technology brands, in the 15th percentile of 17437 Finance brands.
KRX Data Marketplace is the data distribution platform of the Korea Exchange, offering integrated access to securities and derivatives market data, short selling information, and investment analysis tools (SMILE). It serves as the official channel through which the Korea Exchange disseminates market data to financial institutions, investors, analysts, and researchers, supporting data-driven decision-making in Korean capital markets.
| Brand Name | KRX Data Marketplace |
|---|---|
| Domain | krx.co.kr |
| Industry | Finance, SaaS |
| Founded | 1953 |
| Headquarters | Busan |
| Parent Company / Owner | Financial Services Commission |
| Main Competitors | Bloomberg (92/100), LSEG (Refinitiv) (90/100), S&P Global Market Intelligence (70/100), Nasdaq Data Link, ICE Data Services (86/100), Japan Exchange Group Data Services (45/100), Hong Kong Exchanges and Clearing (HKEX) Data Services |
Moz Domain Authority 52/100 vs category average 39 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
KRX Data Marketplace appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "증권·파생상품의 시장정보(Marketdata), 공매도정보, 투자분석정보(SMILE) 등 한국거래소의 Data Marketplace를 통합하여 제공 서비스" (Meta description: 11 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:type. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is KO-only, limiting citation in English-language AI answers.
Detected tech stack: Angular.
Social footprint: verified profiles on X (Twitter), LinkedIn, Facebook, Instagram, GitHub; no detected presence on YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is KRX Data Marketplace?", Claude could identify the brand as of October 2026. KRX Data Marketplace is a data distribution platform run by the Korea Exchange (KRX), offering investors and institutions access to market data, indices, and statistics related to Korean securities and derivatives markets. Best known for Providing official market data and statistics from the Korea Exchange.
When asked "Best brands similar to KRX Data Marketplace?", Claude would not surface KRX Data Marketplace as of October 2026. It's a niche, region-specific data platform that would only come up if someone specifically asked about Korean exchange data rather than general financial data marketplaces.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
KRX Data Marketplace's main competitors in Finance: Bloomberg (92/100), LSEG (Refinitiv) (90/100), S&P Global Market Intelligence (70/100), ICE Data Services (86/100), Japan Exchange Group Data Services (45/100).
Sources: Brand Analyzer scan
KRX Data Marketplace has limited AI-search visibility, scoring 35/100 on Brand Analyzer's AI visibility composite (visibility 43, trust 19, recommendation 40). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: KRX Data Marketplace official site
KRX Data Marketplace was founded in 1953. KRX Data Marketplace operates in the Finance category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
KRX Data Marketplace is headquartered in Busan. KRX Data Marketplace operates in the Finance category.
Sources: Wikidata
KRX Data Marketplace offers market data (Marketdata) covering securities and derivatives trading on the Korea Exchange, short selling information, and an investment analysis service called SMILE. These offerings are unified under a single data marketplace platform to provide centralized access to exchange-generated data.
Sources: KRX Data Marketplace official site
KRX Data Marketplace scores 40/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Finance options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: KRX Data Marketplace official site
KRX Data Marketplace is a data distribution platform operated by the Korea Exchange (KRX), South Korea's securities exchange operator. It consolidates market data for securities and derivatives, short selling information, and investment analysis services (branded SMILE) into a single, unified access point for external users.
Sources: KRX Data Marketplace official site
KRX Data Marketplace can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: KRX Data Marketplace official site
KRX Data Marketplace is owned by or part of Financial Services Commission. KRX Data Marketplace operates in the Finance category.
Sources: Wikidata
KRX Data Marketplace is known for being the official and centralized source of market data from the Korea Exchange, including securities and derivatives pricing data, short selling disclosures, and the SMILE investment analysis service, all consolidated into one platform for external data consumers.
Sources: KRX Data Marketplace official site
KRX Data Marketplace is used by financial institutions, investors, analysts, researchers, and traders who need reliable market data, short selling information, and investment analysis related to Korean securities and derivatives markets.
Sources: KRX Data Marketplace official site
KRX Data Marketplace scores 35/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
KRX Data Marketplace has a weak AI-visibility profile at 35/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (43/100) and its weakest is trust (19/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 52/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify KRX Data Marketplace from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to KRX Data Marketplace: Krone.co.za (66/100), Kris Pyl (66/100), Kentucky Bankers Association (66/100), LAController - Kenneth Mejia (66/100).
A step up - brands to learn from: ZT Corporate (71/100), ZEW - Leibniz-Zentrum für Europäische Wirtschaftsforschung (71/100).
Category leader: Stripe (97/100).
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