Linköpings kommun Brand Score: 68/100 - Developing tier

Din väg till kommunens service

Linköpings kommun (linkoping.se) scores 68 out of 100 on Brand Analyzer, placing it in the Developing tier among Government brands, Education brands, in the 18th percentile of 3816 Government brands.

AI Snapshot

Linköpings kommun is the local government authority for the municipality of Linköping in Östergötland County, Sweden. Founded in 1971, it provides residents with digital e-services, forms, and information related to municipal support, education, and everyday civic needs. The municipality positions itself as the central and reliable source for municipal services, aiming to make it easy for children, youth, adults, and families to access help and complete administrative tasks either digitally or manually.

Key facts about Linköpings kommun
Brand NameLinköpings kommun
Domainlinkoping.se
IndustryGovernment, Education
Founded1971
HeadquartersLinköping, Östergötland County, Sweden
Main CompetitorsNorrköpings kommun, Jönköpings kommun, Uppsala kommun (75/100), Örebro kommun (73/100), Västerås stad

Evidence

Moz Domain Authority 47/100 vs category average 50 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.

Ranked #188,902 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

Linköpings kommun appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "Att erbjuda invånarna i Linköping tillgång till e-tjänster, stöd och information för ett tryggt och välfungerande vardagsliv." (No meta description) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:image, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is SV-only, limiting citation in English-language AI answers.

Social footprint: verified profiles on LinkedIn, Instagram, X (Twitter), GitHub; no detected presence on Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Linköpings kommun?

Live results from asking a general-purpose AI assistant about the brand, checked September 2026.

When asked "What is Linköpings kommun?", Claude could identify the brand as of September 2026. Linköpings kommun is the municipal government of Linköping, Sweden, responsible for local services such as schools, elderly care, urban planning, and infrastructure in the city and surrounding areas. Best known for Being the municipal authority of Linköping, a city known for its university and aviation/tech industry (Saab).

When asked "Best brands similar to Linköpings kommun?", Claude would not surface Linköpings kommun as of September 2026. It's a public administrative body rather than a brand or company competing in a market, so it wouldn't come up in a list of recommended companies.

People Also Ask About Linköpings kommun

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Recommendations

AI visibility

Linköpings kommun scores 38/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Linköpings kommun has a weak AI-visibility profile at 38/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is trust (29/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #188,902 (Tranco) and a Moz Domain Authority of 47/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Linköpings kommun from memory (September 2026) - a sign these signals are paying off.

Visibility - 40/100

Trust - 29/100

Recommendation likelihood - 45/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Linköpings kommun: Kulturstaatsminister (Beauftragter der Bundesregierung für Kultur und Medien) (68/100), Kuwait Petroleum Corporation (KPC) (68/100), SWARCO McCain (68/100), MissionWise (68/100).

A step up - brands to learn from: ZDH (Zentralverband des Deutschen Handwerks) (71/100), Wisconsin Department of Transportation (71/100).

Category leader: ABC News (96/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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