Eesti maa ja ruumi teenistuses
Maa- ja Ruumiamet (maaamet.ee) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among Government brands, Real Estate brands, in the 28th percentile of 21001 Government brands.
Maa- ja Ruumiamet is a state authority of Estonia, established in 1990 and headquartered in Tallinn, operating under the Ministry of Climate. It organizes national services related to land and spatial data, supporting informed decision-making for Estonia's spatial development. Its work serves government bodies, local municipalities, property owners, businesses, and residents who require land and spatial information and related administrative services.
| Brand Name | Maa- ja Ruumiamet |
|---|---|
| Domain | maaamet.ee |
| Industry | Government, Real Estate |
| Founded | 1990 |
| Headquarters | Tallinn |
| Parent Company / Owner | Ministry of Climate |
| Main Competitors | Lantmäteriet, Kadaster (81/100), Ordnance Survey (88/100), State Land Service of Latvia, National Land Survey of Finland |
Moz Domain Authority 47/100 vs category average 46 / leader 97 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #240,809 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Maa- ja Ruumiamet korraldab maa ja ruumiga seotud riiklikke teenuseid ning toetab läbimõeldud otsuste tegemist Eesti ruumilise arengu heaks." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is ET-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on Facebook, YouTube, X (Twitter), Instagram; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Maa- ja Ruumiamet?", Claude could identify the brand as of November 2026. Maa- ja Ruumiamet is the Estonian Land and Spatial Agency, a government body formed from the merger of the former Estonian Land Board (Maa-amet) with other planning and spatial data agencies, responsible for land cadastre, geodesy, mapping, and spatial planning data in Estonia. Best known for Managing Estonia's land cadastre and national geospatial/mapping data.
When asked "Best brands similar to Maa- ja Ruumiamet?", Claude would recommend Maa- ja Ruumiamet as of November 2026. It's the primary Estonian authority for land registry and spatial data, so it's relevant if someone is comparing national land and mapping agencies.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Maa- ja Ruumiamet's main competitors in Government: Kadaster (81/100), Ordnance Survey (88/100).
Sources: Brand Analyzer scan
Maa- ja Ruumiamet is a state authority of Estonia, founded in 1990 and headquartered in Tallinn, operating under the Ministry of Climate. It is responsible for organizing national services related to land and spatial matters.
Sources: Maa- ja Ruumiamet official site
Maa- ja Ruumiamet has limited AI-search visibility, scoring 33/100 on Brand Analyzer's AI visibility composite (visibility 20, trust 39, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Maa- ja Ruumiamet official site
Maa- ja Ruumiamet was founded in 1990. Maa- ja Ruumiamet operates in the Government category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Maa- ja Ruumiamet is headquartered in Tallinn. Maa- ja Ruumiamet operates in the Government category.
Sources: Wikidata
Maa- ja Ruumiamet organizes national services related to land and spatial data management in Estonia. It supports informed, knowledge-based decision-making for the country's spatial development by providing expertise and practical services to government bodies, municipalities, property owners, businesses, and the public.
Sources: Maa- ja Ruumiamet official site
Maa- ja Ruumiamet scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Maa- ja Ruumiamet official site
Maa- ja Ruumiamet can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Maa- ja Ruumiamet official site
Maa- ja Ruumiamet provides national services related to land and spatial data, supporting decision-making on land, real estate, and spatial planning matters for government agencies, municipalities, property owners, businesses, and residents in Estonia.
Sources: Maa- ja Ruumiamet official site
Maa- ja Ruumiamet's services are used by Estonian government agencies, local municipalities, property owners, businesses, and residents who require land and spatial data or related administrative services.
Sources: Maa- ja Ruumiamet official site
Maa- ja Ruumiamet is owned by or part of Ministry of Climate. Maa- ja Ruumiamet operates in the Government category.
Sources: Wikidata
Maa- ja Ruumiamet is known for being Estonia's leading state authority responsible for land and spatial data management, supporting national planning and development decisions through expert, data-driven services.
Sources: Maa- ja Ruumiamet official site
Maa- ja Ruumiamet scores 33/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Maa- ja Ruumiamet has a weak AI-visibility profile at 33/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is visibility (20/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #240,809 (Tranco) and a Moz Domain Authority of 47/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and thin schema.org structured data. In a live check, Claude could already identify Maa- ja Ruumiamet from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Maa- ja Ruumiamet: Landwirtschaftskammer Niedersachsen (67/100), Lockport Township High School District 205 (67/100), District of Mackenzie (67/100), MAGIQ Software (67/100).
A step up - brands to learn from: KwaZulu-Natal Tourism & Film (71/100), Gemeente Zonhoven (71/100).
Category leader: ABC News (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.