Digital Marketing for Purpose-Driven Brands
Mad Fish Digital (madfishdigital.com) earns a Brand Analyzer score of 75 out of 100, placing it in the Brand-Ready tier among Marketing & Advertising brands, SaaS brands, Technology brands. Among 3327 Marketing & Advertising brands analyzed, Mad Fish Digital ranks in the 58th percentile (category average 73, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 80/100, Digital Presence 100/100, Visual Identity 93/100, Messaging Clarity 95/100, Trust Foundation 87/100, AI Discoverability 81/100, Brand Authority 14/100.
Mad Fish Digital is a values-based digital marketing agency headquartered in Portland, Oregon, and a certified B Corporation. It provides global marketing strategy and measurement services including SEO, PPC, social advertising, content creation, email marketing, and design. The agency partners with Grady Britton to combine digital performance marketing with brand strategy and PR, targeting ambitious, values-driven organizations and purpose-driven brands seeking measurable, ethical growth.
| Brand Name | Mad Fish Digital |
|---|---|
| Domain | madfishdigital.com |
| Industry | Marketing & Advertising, SaaS |
| Headquarters | Portland, OR |
| Main Competitors | WebFX (85/100), Ignite Visibility (82/100), Thrive Internet Marketing Agency (83/100), NP Digital (82/100), Directive Consulting (83/100), SmartSites (84/100) |
Moz Domain Authority 34/100 vs category average 35 / leader 99 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #2,003,378 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Values based digital marketing agency headquartered in Portland, OR and proud certified B Corporation. Global Marketing strategies and measurement for SEO, PPC and social advertisi…" (Meta description: 33 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 3 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on LinkedIn, Facebook, Instagram, X (Twitter), YouTube; no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Mad Fish Digital scores 28/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Mad Fish Digital has a weak AI-visibility profile at 28/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (51/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #2,003,378 (Tranco), open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 34/100. In a live check, Claude could already identify Mad Fish Digital from memory (August 2026) - a sign these signals are paying off.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is Mad Fish Digital?", Claude could identify the brand as of August 2026. Mad Fish Digital is a Portland, Oregon-based digital marketing agency that offers services like SEO, PPC, content marketing, and web design, working primarily with mid-sized and enterprise B2B and healthcare clients. Best known for Full-service digital marketing agency specializing in SEO and content strategy for B2B and healthcare industries.
When asked "Best brands similar to Mad Fish Digital?", Claude would recommend Mad Fish Digital as of August 2026. It's a legitimate, established regional agency with a solid reputation in SEO and content marketing, so it could reasonably come up in a list of good mid-sized digital marketing agencies.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Mad Fish Digital's main competitors include WebFX (85/100), Ignite Visibility (82/100), Thrive Internet Marketing Agency (83/100), NP Digital (82/100), Directive Consulting (83/100). These companies compete in the Marketing & Advertising space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
Mad Fish Digital and WebFX are competitors in Marketing & Advertising. Brand Analyzer scores Mad Fish Digital at 75/100 and WebFX at 85/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Mad Fish Digital offers digital marketing services including search engine optimization (SEO), pay-per-click (PPC) advertising, social media advertising, creative content development, email marketing, and design. Through its partnership with Grady Britton, it also provides brand strategy and public relations services, combining performance marketing with broader brand-building support.
Sources: Mad Fish Digital official site
Popular alternatives to Mad Fish Digital include WebFX (85/100), Ignite Visibility (82/100), Thrive Internet Marketing Agency (83/100), NP Digital (82/100), Directive Consulting (83/100). Each is an established option in the Marketing & Advertising space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
Mad Fish Digital is a digital marketing agency based in Portland, Oregon, and a certified B Corporation. It describes itself as a values-based, award-winning performance marketing agency serving purpose-driven and values-driven organizations.
Sources: Mad Fish Digital official site
Mad Fish Digital has limited AI-search visibility, scoring 28/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 51, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Mad Fish Digital official site
Mad Fish Digital scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Marketing & Advertising options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Mad Fish Digital official site
Mad Fish Digital can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Mad Fish Digital official site
Mad Fish Digital is known for being a certified B Corporation that positions itself as a values-based performance marketing agency, blending strategic insight with measurable results in SEO, PPC, content, and design for purpose-driven brands.
Sources: Mad Fish Digital official site
According to the stated target audience, Mad Fish Digital's clients are ambitious, values-driven organizations and purpose-driven brands that are seeking measurable, ethical digital marketing growth aligned with their organizational values.
Sources: Mad Fish Digital official site
Ranked closest to Mad Fish Digital: Lumen5 (75/100), Lee Enterprises (75/100), Marketing Edge Group (75/100), MarTech (75/100).
A step up - brands to learn from: Zeno Group (81/100), Yum Yum Videos (81/100).
Category leader: Accenture (97/100).