Utvecklar det professionella måleriet
Måleriföretagen (maleriforetagen.se) scores 70 out of 100 on Brand Analyzer, placing it in the Developing tier among Manufacturing brands, Other brands, in the 25th percentile of 31478 Manufacturing brands.
Måleriföretagen is a Swedish trade and employer organization dedicated to developing the professional painting industry in Sweden. It offers qualified member services and works to improve the business conditions for its member companies and the broader industry. The organization has national presence through seven regions, with headquarters in Stockholm (Skeppsbron) and regional offices in Umeå, Göteborg, Malmö and Stockholm. Its primary audience is painting companies and professionals active in the Swedish painting trade.
| Brand Name | Måleriföretagen |
|---|---|
| Domain | maleriforetagen.se |
| Industry | Manufacturing, Other |
| Headquarters | Skeppsbron, Stockholm, Sweden |
| Main Competitors | Byggföretagen (72/100), Installatörsföretagen (64/100), VVS Företagen, Glasbranschföreningen (71/100), Plåt- och Ventföretagen |
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Måleriföretagen är en bransch- och arbetsgivarorganisation med uppdraget att utveckla det professionella måleriet i Sverige. Det gör vi bland annat genom att erbjuda kvalificerade …" (No meta description. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is SV-only, limiting citation in English-language AI answers.
Detected tech stack: ASP.NET.
Social footprint: verified profiles on Facebook, Instagram, YouTube, X (Twitter); no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Måleriföretagen?", Claude could not identify the brand as of November 2026. I don't recognize Måleriföretagen as a specific company, likely because it's a Swedish organization (the name translates to something like 'The Painting Companies') with limited international presence or documentation in my training data.
When asked "Best brands similar to Måleriföretagen?", Claude would not surface Måleriföretagen as of November 2026. I can't vouch for or recommend a company I don't have verified knowledge of.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Måleriföretagen's main competitors in Manufacturing: Byggföretagen (72/100), Installatörsföretagen (64/100), Glasbranschföreningen (71/100).
Sources: Brand Analyzer scan
Måleriföretagen offers member services (medlemsservice) and industry development initiatives (branschutveckling) tailored to painting companies. It also engages in advocacy work aimed at improving business and labor conditions for member companies and the painting industry overall.
Sources: Måleriföretagen official site
Måleriföretagen is a Swedish trade and employer organization (bransch- och arbetsgivarorganisation) representing professional painting companies in Sweden. It works to develop the painting industry and support its member businesses through advocacy and services.
Sources: Måleriföretagen official site
Måleriföretagen has low AI-search visibility, scoring 23/100 on Brand Analyzer's AI visibility composite (visibility 20, trust 4, recommendation 51). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Måleriföretagen official site
Måleriföretagen provides qualified member services and works on branschutveckling (industry development) for painting companies. It also advocates to improve the business and labor conditions (näringsvillkor) for its member companies and the painting industry as a whole across Sweden.
Sources: Måleriföretagen official site
Måleriföretagen scores 51/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Manufacturing options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Måleriföretagen official site
Måleriföretagen can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Måleriföretagen official site
Måleriföretagen is used by painting companies (måleriföretag) and professionals working within the Swedish painting industry, who become members to access services and benefit from the organization's industry advocacy work.
Sources: Måleriföretagen official site
Måleriföretagen is known for being Sweden's leading trade and employer organization for professional painting companies, offering nationwide support through seven regional offices located in Stockholm, Umeå, Göteborg, and Malmö.
Sources: Måleriföretagen official site
Måleriföretagen scores 23/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Måleriföretagen has a weak AI-visibility profile at 23/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (51/100) and its weakest is trust (4/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check (November 2026), Claude could not identify Måleriföretagen from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Måleriföretagen: Makin Organs (70/100), 聚陽實業股份有限公司 (Makalot) (70/100), MAMA (Thai President Foods PCL) (70/100), Manchester Mills (70/100).
A step up - brands to learn from: Ed. Züblin AG (71/100), ZOONLAB (71/100).
Category leader: DHL (97/100).
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