India's Voice in the World
Ministry of External Affairs, Government of India (mea.gov.in) scores 80 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Government brands, in the 73rd percentile of 6917 Government brands.
The Ministry of External Affairs (MEA) is the official government body of India responsible for the country's foreign relations and diplomatic engagement. Its official web portal, mea.gov.in, provides statements, interviews, press releases, media briefings, and updates on India's international affairs. It also offers consular services for Indian citizens abroad. The site serves as an authoritative source for diplomats, journalists, researchers, foreign governments, and Non-Resident Indians (NRIs) seeking information on India's foreign policy and international engagements.
| Brand Name | Ministry of External Affairs, Government of India |
|---|---|
| Domain | mea.gov.in |
| Industry | Government |
| Founded | 1945 |
| Headquarters | Beirut |
| Parent Company / Owner | Banque du Liban |
| Main Competitors | U.S. Department of State (69/100), Foreign, Commonwealth & Development Office (UK) (76/100), Ministry of Foreign Affairs, China (52/100), Ministry for Europe and Foreign Affairs, France (79/100), Federal Foreign Office, Germany (74/100), Ministry of Foreign Affairs, Russia |
Moz Domain Authority 67/100 vs category average 50 / leader 97 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #31,689 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Ministry of External Affairs, Government of India appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Official portal of External Affairs Ministry, Government of India. Find Statements, Interviews, Press Releases, Media Briefings and latest updates of MEA." (Meta description: 21 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Angular.
Social footprint: verified profiles on YouTube, LinkedIn, Instagram; no detected presence on Facebook, X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Ministry of External Affairs, Government of India?", Claude could identify the brand as of September 2026. The Ministry of External Affairs is the Indian government department responsible for India's foreign policy, diplomatic relations, and management of embassies and consulates abroad, including consular services, passports, and international agreements. Best known for Conducting India's foreign policy and diplomatic relations with other countries.
When asked "Best brands similar to Ministry of External Affairs, Government of India?", Claude would recommend Ministry of External Affairs, Government of India as of September 2026. It's the official and authoritative body for anything related to Indian diplomacy, foreign affairs, or consular services, so it would naturally come up in that context.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Ministry of External Affairs, Government of India's main competitors in Government: U.S. Department of State (69/100), Foreign, Commonwealth & Development Office (UK) (76/100), Ministry of Foreign Affairs, China (52/100), Ministry for Europe and Foreign Affairs, France (79/100), Federal Foreign Office, Germany (74/100).
Sources: Brand Analyzer scan
The MEA provides official statements, interviews, press releases, and media briefings on foreign affairs, along with consular services such as passport, visa, and citizen assistance services for Indians abroad, and information on diplomatic engagements and international agreements.
Sources: Ministry of External Affairs, Government of India official site
The Ministry of External Affairs (MEA) is the government department of India responsible for conducting the country's foreign relations. It formulates and implements India's foreign policy, manages diplomatic missions abroad, and oversees consular services for Indian citizens living or traveling overseas.
Sources: Ministry of External Affairs, Government of India official site
Ministry of External Affairs, Government of India has moderate AI-search visibility, scoring 52/100 on Brand Analyzer's AI visibility composite (visibility 53, trust 37, recommendation 69). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Ministry of External Affairs, Government of India official site
Ministry of External Affairs, Government of India was founded in 1945. Ministry of External Affairs, Government of India operates in the Government category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Ministry of External Affairs, Government of India is headquartered in Beirut. Ministry of External Affairs, Government of India operates in the Government category.
Sources: Wikidata
As the official government body responsible for India's foreign policy, the MEA is the authoritative and primary source for information on India's diplomatic activities, official statements, and consular services, making it a trustworthy reference for such matters.
Sources: Ministry of External Affairs, Government of India official site
Ministry of External Affairs, Government of India scores 69/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Ministry of External Affairs, Government of India official site
Ministry of External Affairs, Government of India can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Ministry of External Affairs, Government of India official site
The MEA's resources are used by Indian citizens and Non-Resident Indians (NRIs) seeking consular services, diplomats and foreign governments monitoring India's foreign policy, journalists covering international affairs, and researchers studying India's diplomatic relations.
Sources: Ministry of External Affairs, Government of India official site
The MEA is known for representing India's official position on international affairs, issuing statements and press briefings on foreign policy matters, and providing consular support to Indian nationals overseas, including during crises requiring evacuation or assistance.
Sources: Ministry of External Affairs, Government of India official site
Ministry of External Affairs, Government of India is owned by or part of Banque du Liban. Ministry of External Affairs, Government of India operates in the Government category.
Sources: Wikidata
Ministry of External Affairs, Government of India scores 52/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Ministry of External Affairs, Government of India has a limited AI-visibility profile at 52/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (69/100) and its weakest is trust (37/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #31,689 (Tranco) and a Moz Domain Authority of 67/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Ministry of External Affairs, Government of India from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Ministry of External Affairs, Government of India: Marine Conservation Society (80/100), MCNC (80/100), MediSked (80/100), MERCOSUR (80/100).
A step up - brands to learn from: Zadar Tourist Board (81/100), The Young Foundation (81/100).
Category leader: ABC News (96/100).
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