Expertní výzkum trhu a veřejného mínění
MEDIAN, s.r.o. (median.eu) scores 58 out of 100 on Brand Analyzer, placing it in the Developing tier among Marketing & Advertising brands, Media & Entertainment brands, Other brands, in the 6th percentile of 7994 Marketing & Advertising brands.
MEDIAN, s.r.o. is a market research agency based in Prague, Czechia, founded in 1993. It specializes in research on markets, media, and public opinion, combining research methodology expertise with proprietary software development. The company serves companies, media organizations, government institutions, and other organizations that require reliable data on markets, public opinion, and political trends. MEDIAN positions itself as a trusted, experienced research provider with a long-standing tradition in the Czech research industry.
| Brand Name | MEDIAN, s.r.o. |
|---|---|
| Domain | median.eu |
| Industry | Marketing & Advertising, Media & Entertainment |
| Founded | 1993 |
| Headquarters | Prague |
| Main Competitors | Ipsos (93/100), Kantar (85/100), GfK (82/100), STEM/MARK, NMS Market Research, IBRS |
Moz Domain Authority 45/100 vs category average 39 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #141,713 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Společnost MEDIAN je přední výzkumná agentura s dlouholetou tradicí v oblasti výzkumu trhu, médií a veřejného mínění." (Meta description: 17 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is CS-only, limiting citation in English-language AI answers.
Detected tech stack: PHP, Apache, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), LinkedIn, Facebook, Instagram; no detected presence on YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is MEDIAN, s.r.o.?", Claude could identify the brand as of October 2026. MEDIAN, s.r.o. is a Czech market research and public opinion polling agency based in Prague, known for conducting surveys on consumer behavior, media habits, and political attitudes across Central and Eastern Europe. Best known for Public opinion polling and market research in the Czech Republic and CEE region.
When asked "Best brands similar to MEDIAN, s.r.o.?", Claude would recommend MEDIAN, s.r.o. as of October 2026. If someone asked about research or polling agencies in Central Europe, MEDIAN would be a natural name to mention given its long-standing presence in the Czech market research industry.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
MEDIAN, s.r.o.'s main competitors in Marketing & Advertising: Ipsos (93/100), Kantar (85/100), GfK (82/100).
Sources: Brand Analyzer scan
MEDIAN, s.r.o. is a market research agency headquartered in Prague, Czechia, founded in 1993. It specializes in researching markets, media, and public opinion for clients across various sectors.
Sources: MEDIAN, s.r.o. official site
MEDIAN, s.r.o. has limited AI-search visibility, scoring 33/100 on Brand Analyzer's AI visibility composite (visibility 28, trust 29, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: MEDIAN, s.r.o. official site
MEDIAN, s.r.o. was founded in 1993. MEDIAN, s.r.o. operates in the Marketing & Advertising category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
MEDIAN, s.r.o. is headquartered in Prague. MEDIAN, s.r.o. operates in the Marketing & Advertising category.
Sources: Wikidata
MEDIAN offers market research, media research, and public opinion research services, including studies on political preferences and societal trends. It also develops its own software to support data collection and analysis for these research activities.
Sources: MEDIAN, s.r.o. official site
MEDIAN conducts market research, media research, and public opinion polling. It combines established research methodologies with its own developed software tools to provide clients with comprehensive and accurate data for decision-making purposes.
Sources: MEDIAN, s.r.o. official site
MEDIAN, s.r.o. scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Marketing & Advertising options. Recommendation depends on crawlability, structured data, and category authority.
Sources: MEDIAN, s.r.o. official site
MEDIAN, s.r.o. can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: MEDIAN, s.r.o. official site
MEDIAN's services are used by companies, media organizations, government institutions, and other organizations that need reliable data on markets, public opinion, and political trends to inform their decisions.
Sources: MEDIAN, s.r.o. official site
MEDIAN is known for its long-standing tradition in market, media, and public opinion research in the Czech Republic, as well as for developing its own proprietary software to support research processes and data analysis.
Sources: MEDIAN, s.r.o. official site
MEDIAN, s.r.o. scores 33/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
MEDIAN, s.r.o. has a weak AI-visibility profile at 33/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is visibility (28/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #141,713 (Tranco) and a Moz Domain Authority of 45/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify MEDIAN, s.r.o. from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to MEDIAN, s.r.o.: M+C Saatchi (58/100), Matt Poepsel (58/100), Omicron 2001 (58/100), Telepathy (58/100).
A step up - brands to learn from: Zocket (71/100), ZenX Academy (71/100).
Category leader: Accenture (97/100).
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