Mirillis Brand Score: 86/100 - Strong Brand tier

The Best Screen and Game Recorder

Mirillis (mirillis.com) scores 86 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Technology brands, Media & Entertainment brands, SaaS brands, in the 91st percentile of 52843 Technology brands.

AI Snapshot

Mirillis is a software company that develops Action!, a screen and gameplay recording and live streaming application. The software supports up to 4K/HDR resolution and 120 FPS capture with low CPU usage, and includes features such as webcam overlay and drawing tools. Action! is marketed toward gamers, streamers, and content creators seeking high-quality, efficient video capture and broadcasting tools for gameplay and desktop activity.

Key facts about Mirillis
Brand NameMirillis
Domainmirillis.com
IndustryTechnology, Media & Entertainment
Main CompetitorsOBS Studio (86/100), Bandicam (91/100), Fraps (75/100), NVIDIA ShadowPlay (GeForce Experience) (77/100), Elgato (Camtasia/Game Capture) (94/100), Streamlabs (78/100), TechSmith Camtasia (91/100), XSplit (77/100)

Evidence

Moz Domain Authority 64/100 vs category average 39 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Action! is the best Game Recording Software for Gamers. Capture Gameplay with 4K Webcam in Ultra HD. Record Smooth Video with 120 FPS and Low CPU Usage. Download and Try for Free." (Meta description: 32 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description, og:image, og:type. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Nginx.

Social footprint: verified profiles on Facebook, X (Twitter), YouTube, Instagram, GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Mirillis?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Mirillis?", Claude could identify the brand as of October 2026. Mirillis is a Polish software company best known for Action!, a screen recording and game capture tool, as well as other multimedia software like Splash (media player) and the 360 video player. Best known for Action! screen and gameplay recording software.

When asked "Best brands similar to Mirillis?", Claude would recommend Mirillis as of October 2026. Action! is a well-regarded, lightweight alternative to OBS or Bandicam for capturing gameplay footage with minimal performance impact.

People Also Ask About Mirillis

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Mirillis's main competitors?

Mirillis's main competitors in Technology: OBS Studio (86/100), Bandicam (91/100), Fraps (75/100), NVIDIA ShadowPlay (GeForce Experience) (77/100), Elgato (Camtasia/Game Capture) (94/100).

Sources: Brand Analyzer scan

What products or services does Mirillis offer?

Mirillis offers Action!, a screen and gameplay recording and live streaming software. It provides high-definition video capture up to 4K/HDR resolution and 120 FPS, low CPU usage during recording, webcam overlay integration, and on-screen drawing tools for content creation and broadcasting.

Sources: Mirillis official site

What does Mirillis do?

Mirillis develops and sells Action!, software that records gameplay and desktop activity in high-definition, up to 4K/HDR resolution and 120 FPS, while using low CPU resources. The software also supports live streaming, webcam overlay integration, and on-screen drawing tools, allowing users to create and broadcast content directly from their computers.

Sources: Mirillis official site

Does ChatGPT recommend Mirillis?

Mirillis scores 64/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Technology options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Mirillis official site

What is Mirillis?

Mirillis is a software company known for developing Action!, a screen and gameplay recording and live streaming application designed for gamers and content creators.

Sources: Mirillis official site

How can Mirillis improve its AI discoverability?

Mirillis can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Mirillis official site

What is Mirillis known for?

Mirillis is known for its Action! software, which is marketed as a high-performance game recording and live streaming tool capable of capturing video at up to 4K/HDR resolution and 120 frames per second with minimal impact on system performance.

Sources: Mirillis official site

Who uses Mirillis?

Action! is used by gamers, streamers, and content creators who need to record or broadcast gameplay and desktop activity in high quality while maintaining system performance.

Sources: Mirillis official site

Recommendations

AI visibility

Mirillis scores 34/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Mirillis has a weak AI-visibility profile at 34/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (64/100) and its weakest is visibility (15/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 64/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Mirillis from memory (October 2026) - a sign these signals are paying off.

Visibility - 15/100

Trust - 37/100

Recommendation likelihood - 64/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Mirillis: Miovision (86/100), Mindray (86/100), Mitsubishi Electric (86/100), Mobalytics (86/100).

A step up - brands to learn from: Zuken (91/100), Zoom (91/100).

Category leader: Hostinger (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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