MODIVO Brand Score: 76/100 - Brand-Ready tier

Cumpărături stilate pentru toată familia

MODIVO (modivo.ro) scores 76 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among E-commerce brands, Fashion & Apparel brands, in the 47th percentile of 27790 E-commerce brands.

AI Snapshot

MODIVO (modivo.ro) is an online fashion retailer offering clothing, footwear, and accessories for women, men, and children. Founded in 2006, the company sells products from a wide range of well-known brands and manufacturers. It positions itself as a comprehensive fashion e-commerce platform, combining fast delivery with a 30-day free return policy. MODIVO targets customers seeking contemporary, stylish, and accessible fashion online, aiming to provide a convenient shopping experience across eclectic styles and accessories for the whole family.

Key facts about MODIVO
Brand NameMODIVO
Domainmodivo.ro
IndustryE-commerce, Fashion & Apparel
Founded2006
Main CompetitorsZalando (85/100), ASOS (85/100), About You (87/100), eMAG Fashion Days (73/100), H&M (88/100), Answear (80/100), Zara (79/100)

Evidence

Moz Domain Authority 40/100 vs category average 40 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #302,053 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Moda pentru femei, bărbați și copii | Cele mai bune mărci și producători de top | Livrare rapidă și 30 de zile pentru retur gratuit | Cumpărături stilate cu MODIVO.RO" (Meta description: 30 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is RO-only, limiting citation in English-language AI answers.

Detected tech stack: Express, Cloudflare, Vue.

Social footprint: verified profiles on Instagram, YouTube, X (Twitter), LinkedIn, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know MODIVO?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is MODIVO?", Claude could identify the brand as of October 2026. MODIVO is a large online fashion and lifestyle retailer based in Poland, selling clothing, footwear, and accessories from hundreds of brands, and it has expanded into other CEE markets including Romania. Best known for being one of the biggest multi-brand fashion e-commerce platforms in Central and Eastern Europe.

When asked "Best brands similar to MODIVO?", Claude would recommend MODIVO as of October 2026. It's a well-known, large-scale multi-brand fashion retailer in the region, so it would naturally come up alongside similar platforms like Zalando or About You.

People Also Ask About MODIVO

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are MODIVO's main competitors?

MODIVO's main competitors in E-commerce: Zalando (85/100), ASOS (85/100), About You (87/100), eMAG Fashion Days (73/100), H&M (88/100).

Sources: Brand Analyzer scan

When was MODIVO founded?

MODIVO was founded in 2006. MODIVO operates in the E-commerce category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Does ChatGPT recommend MODIVO?

MODIVO scores 38/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.

Sources: MODIVO official site

How can MODIVO improve its AI discoverability?

MODIVO can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: MODIVO official site

What products or services does MODIVO offer?

MODIVO offers fashion products including clothing, footwear, and accessories for women, men, and children. The platform features items from multiple top brands and manufacturers, providing a broad assortment of styles. Alongside its product offerings, MODIVO provides complementary services such as fast shipping and a 30-day free return policy to support the online shopping experience.

Sources: MODIVO official site

What is MODIVO?

MODIVO is an online fashion retail platform operating under the domain modivo.ro, offering clothing, footwear, and accessories for women, men, and children. It aggregates products from numerous well-known fashion brands and manufacturers, functioning as a multi-brand e-commerce store rather than a single-label retailer. The company was founded in 2006 and operates in the fashion and apparel e-commerce category, serving customers who shop online for contemporary and stylish clothing.

Sources: MODIVO official site

What does MODIVO do?

MODIVO operates an online fashion store that sells apparel, footwear, and accessories for women, men, and children. It curates and sells products from a variety of top fashion brands and manufacturers, providing customers with a wide selection in one platform. The company supports its sales with services such as fast delivery and a 30-day free return policy, aiming to simplify the online fashion shopping experience for its customers.

Sources: MODIVO official site

Recommendations

AI visibility

MODIVO scores 36/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

MODIVO has a weak AI-visibility profile at 36/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (46/100) and its weakest is visibility (28/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #302,053 (Tranco) and a Moz Domain Authority of 40/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify MODIVO from memory (October 2026) - a sign these signals are paying off.

Visibility - 28/100

Trust - 46/100

Recommendation likelihood - 38/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to MODIVO: MODIVO (76/100), Moccamaster (76/100), MoMA Design Store (76/100), momo購物網 (76/100).

A step up - brands to learn from: ZuPreem (81/100), Zulay Kitchen (81/100).

Category leader: DHL (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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