MOJO Brand Score: 77/100 - Brand-Ready tier

The one-stop solution for youth sports

MOJO (mojo.sport) scores 77 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Sports & Fitness brands, Technology brands, SaaS brands, in the 54th percentile of 8092 Sports & Fitness brands.

AI Snapshot

MOJO is a technology platform designed for families with children who play sports. It combines coaching tools, team management features, and fan engagement capabilities-such as live streaming, scoring, and highlight sharing-into a single app. The platform targets parents, coaches, and families involved in youth sports, aiming to simplify coaching and team organization while keeping fans connected to game-day moments. MOJO operates within the Sports & Fitness, Technology, and SaaS categories.

Key facts about MOJO
Brand NameMOJO
Domainmojo.sport
IndustrySports & Fitness, Technology
Main CompetitorsTeamSnap (76/100), SportsEngine (79/100), LeagueApps (73/100), GameChanger (89/100), Hudl (95/100), Spond (86/100)

Evidence

Moz Domain Authority 1/100 vs category average 43 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.

Ranked #246,570 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "THE ONE-STOP SOLUTION FOR FAMILIES WITH KIDS WHO PLAY SPORTS" (Meta description: 10 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description, og:image, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Gatsby.

Social footprint: verified profiles on X (Twitter), Instagram, Facebook, YouTube, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know MOJO?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is MOJO?", Claude could not identify the brand as of October 2026. I don't recognize this specific company, possibly because it's a newer or niche player in the sports and fitness space without much presence in my training data.

When asked "Best brands similar to MOJO?", Claude would not surface MOJO as of October 2026. I can't recommend a company I don't have verified knowledge of.

People Also Ask About MOJO

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are MOJO's main competitors?

MOJO's main competitors in Sports & Fitness: TeamSnap (76/100), SportsEngine (79/100), LeagueApps (73/100), GameChanger (89/100), Hudl (95/100).

Sources: Brand Analyzer scan

What products or services does MOJO offer?

MOJO offers coaching tools, team management features, and fan engagement functionality, including live streaming of games, scoring, and highlight sharing, all integrated into a single app for youth sports families.

Sources: MOJO official site

Does ChatGPT recommend MOJO?

MOJO scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority.

Sources: MOJO official site

What is MOJO?

MOJO is a technology platform and mobile app described as a one-stop solution for families with kids who play sports. It falls within the Sports & Fitness, Technology, and SaaS categories, combining coaching, team management, and fan engagement tools into a single app.

Sources: MOJO official site

What does MOJO do?

MOJO provides coaching tools, team management features, and fan engagement capabilities such as live streaming, scoring, and highlight sharing. It aims to make youth sports coaching and game-day experiences easier and more connected for players, coaches, and families.

Sources: MOJO official site

How can MOJO improve its AI discoverability?

MOJO can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: MOJO official site

Who uses MOJO?

MOJO is used by parents, coaches, and families involved in youth sports who are looking for easier coaching resources, team management tools, and ways to capture and share their kids' games.

Sources: MOJO official site

What is MOJO known for?

MOJO is known for being an all-in-one platform that combines youth sports coaching resources, team management tools, and fan engagement features like live streaming, scoring, and highlight sharing within a single app.

Sources: MOJO official site

Recommendations

AI visibility

MOJO scores 23/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

MOJO has a weak AI-visibility profile at 23/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (42/100) and its weakest is trust (7/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #246,570 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 1/100 and thin schema.org structured data. In a live check (October 2026), Claude could not identify MOJO from memory, confirming the gaps above.

Visibility - 22/100

Trust - 7/100

Recommendation likelihood - 42/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to MOJO: Mobile Warming (77/100), Mii amo (77/100), Monkey Music (77/100), Montafon (77/100).

A step up - brands to learn from: Zhou Nutrition (81/100), Zebco (81/100).

Category leader: Complex (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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