Pain relief you can count on
MOTRIN (motrin.com) scores 78 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Healthcare brands, in the 58th percentile of 11052 Healthcare brands.
MOTRIN is a healthcare brand offering over-the-counter pain and fever relief products, including MOTRIN IB Ibuprofen Tablets and MOTRIN Dual Action with TYLENOL. It targets adults and parents seeking effective relief for themselves and their children, with particular attention to women managing pain throughout different life stages. The brand positions itself as a dependable, fast-acting solution for muscle aches, fevers, and cramps, emphasizing trusted formulations for whole-family pain management.
| Brand Name | MOTRIN |
|---|---|
| Domain | motrin.com |
| Industry | Healthcare |
| Main Competitors | Advil (87/100), Tylenol (89/100), Aleve (84/100), Excedrin (86/100) |
Moz Domain Authority 49/100 vs category average 41 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #1,502,832 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "For relief from muscle aches, fevers, cramps, & more, MOTRIN® is pain relief you can count on. Learn how MOTRIN® can help relieve pain for you & your child." (Meta description: 29 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 3 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Next.js.
Social footprint: verified profiles on Facebook, Instagram, YouTube, LinkedIn, GitHub; no detected presence on X (Twitter) - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is MOTRIN?", Claude could identify the brand as of September 2026. Motrin is a well-known over-the-counter brand of ibuprofen, a nonsteroidal anti-inflammatory drug (NSAID) used to relieve pain, reduce fever, and ease inflammation. It's owned by Johnson & Johnson (Kenvue) and competes closely with Advil, another ibuprofen brand. Best known for Being a leading ibuprofen-based pain and fever reliever brand.
When asked "Best brands similar to MOTRIN?", Claude would recommend MOTRIN as of September 2026. It's one of the most recognized ibuprofen brands in the US, so it would naturally come up alongside Advil when discussing OTC pain relievers.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
MOTRIN's main competitors in Healthcare: Advil (87/100), Tylenol (89/100), Aleve (84/100), Excedrin (86/100).
Sources: Brand Analyzer scan
MOTRIN has limited AI-search visibility, scoring 37/100 on Brand Analyzer's AI visibility composite (visibility 17, trust 55, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: MOTRIN official site
MOTRIN offers pain and fever relief products including MOTRIN IB Ibuprofen Tablets and MOTRIN Dual Action with TYLENOL, designed to address muscle aches, fevers, cramps, and other pain for both adults and children.
Sources: MOTRIN official site
MOTRIN scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: MOTRIN official site
MOTRIN is a healthcare brand that produces over-the-counter pain and fever relief medications, including ibuprofen-based products like MOTRIN IB Tablets and combination products such as MOTRIN Dual Action with TYLENOL.
Sources: MOTRIN official site
MOTRIN provides fast-acting pain and fever relief products designed for both adults and children, offering formulations aimed at addressing muscle aches, fevers, cramps, and other forms of pain.
Sources: MOTRIN official site
MOTRIN can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: MOTRIN official site
MOTRIN is known for its ibuprofen-based pain relief products, such as MOTRIN IB Tablets, and for combination formulations like MOTRIN Dual Action with TYLENOL, which are marketed as reliable options for family pain and fever management.
Sources: MOTRIN official site
MOTRIN is used by adults and parents seeking pain and fever relief for themselves and their children, with particular emphasis on women managing pain across different life stages.
Sources: MOTRIN official site
MOTRIN scores 37/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
MOTRIN has a weak AI-visibility profile at 37/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (55/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,502,832 (Tranco) and a Moz Domain Authority of 49/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify MOTRIN from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to MOTRIN: Motivity (78/100), Motability Scheme (78/100), Mountain Rose Herbs (78/100), Memorial Sloan Kettering Cancer Center (78/100).
A step up - brands to learn from: Zymo Research (81/100), Zurich Insurance Group (81/100).
Category leader: Booksy (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.