Custom wall murals made to order
Hovia (muralswallpaper.com) scores 76 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among E-commerce brands, Fashion & Apparel brands, Other brands, in the 44th percentile of 20220 E-commerce brands.
Hovia is an e-commerce brand operating through muralswallpaper.com that specializes in custom-made wall murals and made-to-order wallpapers. The company prints each product to fit a customer's exact wall dimensions rather than selling from pre-made warehouse stock, aiming to help homeowners and design enthusiasts create personalized, impactful feature walls. Hovia positions itself as a premium alternative to standard, off-the-shelf wall decor, emphasizing tailored design and a made-to-order production model.
| Brand Name | Hovia |
|---|---|
| Domain | muralswallpaper.com |
| Industry | E-commerce, Fashion & Apparel |
| Main Competitors | Wallsauce, Photowall (81/100), Rebel Walls, Milton & King, Spoonflower (88/100) |
Moz Domain Authority 55/100 vs category average 42 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #2,038,826 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "To help customers create impactful, personalized living spaces through custom-made wall murals and wallpapers." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:image, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on Instagram, YouTube, GitHub; no detected presence on Facebook, X (Twitter), LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Hovia?", Claude could identify the brand as of October 2026. Hovia (formerly Mural Wallpaper, at muralswallpaper.com) is an e-commerce company that sells custom-printed wallpaper and wall murals in a wide range of designs, from nature scenes to abstract art, letting customers order made-to-measure prints for their walls. Best known for custom-sized wall murals and wallpaper with a large catalog of designs.
When asked "Best brands similar to Hovia?", Claude would recommend Hovia as of October 2026. It's a legitimate online retailer known for wallpaper and mural customization, so it fits naturally in a list of wallpaper or home decor e-commerce brands.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Hovia's main competitors in E-commerce: Photowall (81/100), Spoonflower (88/100).
Sources: Brand Analyzer scan
Hovia has limited AI-search visibility, scoring 37/100 on Brand Analyzer's AI visibility composite (visibility 13, trust 49, recommendation 64). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Hovia official site
Hovia offers custom-made wall murals and made-to-order wallpapers designed to fit exact wall dimensions, intended for creating feature walls and cohesive interior designs in homes.
Sources: Hovia official site
Hovia scores 64/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Hovia official site
Hovia designs and produces wall murals and wallpapers that are custom-made to fit a customer's exact wall dimensions, printing each order fresh rather than drawing from pre-made warehouse stock, to help customers build personalized feature walls and cohesive room designs.
Sources: Hovia official site
Hovia can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Hovia official site
Hovia is an e-commerce brand, operating via muralswallpaper.com, that creates custom-made wall murals and made-to-order wallpapers for residential interiors.
Sources: Hovia official site
Hovia is known for offering made-to-order wall murals and wallpapers that are custom-sized to a customer's specific wall, rather than selling standard, pre-cut products from stock.
Sources: Hovia official site
Hovia is used by homeowners and interior design enthusiasts who want to create bold, customized feature walls or cohesive wallpaper schemes in their living spaces.
Sources: Hovia official site
Hovia scores 37/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Hovia has a weak AI-visibility profile at 37/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (64/100) and its weakest is visibility (13/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #2,038,826 (Tranco) and a Moz Domain Authority of 55/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Hovia from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Hovia: MUD Jeans (76/100), MTGGoldfish (76/100), Muscle Labs USA (76/100), Muttluks (76/100).
A step up - brands to learn from: ZuPreem (81/100), Zulay Kitchen (81/100).
Category leader: DHL (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.