Local news for the North Fork
The Suffolk Times (timesreview.com) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, in the 43rd percentile of 37205 Media & Entertainment brands.
The Suffolk Times is a local news outlet serving Suffolk County's North Fork region, including Southold and Greenport, New York. It provides hyper-local journalism covering town government, schools, sports, and community events, areas often underserved by larger regional media. The publication operates with both traditional reporting and a digital subscription model, positioning itself as a primary local news resource for residents of this specific geographic community.
| Brand Name | The Suffolk Times |
|---|---|
| Domain | timesreview.com |
| Industry | Media & Entertainment |
| Main Competitors | Newsday (89/100), 27east (Express News Group) (77/100), Patch (94/100), The East Hampton Star (70/100), Riverhead Local (77/100) |
Moz Domain Authority 60/100 vs category average 50 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "To deliver timely, trusted local news and community coverage to residents of Suffolk County's North Fork." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram; no detected presence on LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is The Suffolk Times?", Claude could identify the brand as of October 2026. The Suffolk Times is a weekly local newspaper covering the North Fork of Long Island, New York, part of the Times Review Media Group, which also publishes other regional titles in the area. Best known for Local news coverage of the North Fork communities in Suffolk County, New York.
When asked "Best brands similar to The Suffolk Times?", Claude would not surface The Suffolk Times as of October 2026. It's a small, hyper-local newspaper that wouldn't typically come up when discussing major or widely recognized media and entertainment brands.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
The Suffolk Times's main competitors in Media & Entertainment: Newsday (89/100), 27east (Express News Group) (77/100), Patch (94/100), The East Hampton Star (70/100), Riverhead Local (77/100).
Sources: Brand Analyzer scan
The Suffolk Times has limited AI-search visibility, scoring 26/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 44, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: The Suffolk Times official site
The Suffolk Times scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.
Sources: The Suffolk Times official site
The Suffolk Times delivers timely, trusted local news and community coverage to residents of Suffolk County's North Fork. It reports on town government, schools, sports, and community events, offering in-depth hyper-local journalism that larger regional outlets often do not provide. Content is distributed through both traditional reporting formats and a digital subscription service.
Sources: The Suffolk Times official site
The Suffolk Times can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: The Suffolk Times official site
The Suffolk Times is used by residents and community members of Suffolk County's North Fork, particularly those in Southold and Greenport, who are interested in local news, school updates, sports coverage, and community events. Its audience consists of people seeking localized information not typically covered by larger regional news outlets.
Sources: The Suffolk Times official site
The Suffolk Times scores 26/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
The Suffolk Times has a weak AI-visibility profile at 26/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is visibility (0/100). It benefits from a Moz Domain Authority of 60/100, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify The Suffolk Times from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
74 in October 2026, up from 50 in October 2026.
Ranked closest to The Suffolk Times: Times & Seasons (74/100), Ticketportal (74/100), Tioga Downs Casino Resort (74/100), Tipobet (74/100).
A step up - brands to learn from: Zoom (81/100), Znews (81/100).
Category leader: Change.org (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.