Global open access to ocean life data
OBIS (Ocean Biodiversity Information System) (obis.org) earns a Brand Analyzer score of 74 out of 100, placing it in the Brand-Ready tier among Non-profit brands, Education brands, Government brands. Among 1524 Non-profit brands analyzed, OBIS (Ocean Biodiversity Information System) ranks in the 47th percentile (category average 74, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 85/100, Digital Presence 100/100, Visual Identity 90/100, Messaging Clarity 95/100, Trust Foundation 70/100, AI Discoverability 42/100, Brand Authority 41/100.
OBIS (Ocean Biodiversity Information System) is a free, open-access platform that aggregates standardized marine species occurrence data from institutions worldwide. It supports marine scientists, conservationists, educators, and policymakers by providing a single global resource for tracking and understanding ocean biodiversity. Categorized as a non-profit, educational, and government-affiliated initiative, OBIS aims to advance scientific research and inform conservation and policy decisions related to ocean life.
| Brand Name | OBIS (Ocean Biodiversity Information System) |
|---|---|
| Domain | obis.org |
| Industry | Non-profit, Education |
| Main Competitors | GBIF (Global Biodiversity Information Facility) (89/100), WoRMS (World Register of Marine Species), FishBase, Encyclopedia of Life (68/100), iNaturalist (88/100) |
Moz Domain Authority 43/100 vs category average 48 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #318,287 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "To provide free and open access to global marine biodiversity data in order to advance understanding and conservation of ocean life." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx.
Social footprint: verified profiles on GitHub, LinkedIn, X (Twitter), Instagram; no detected presence on YouTube, Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
OBIS (Ocean Biodiversity Information System) scores 31/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
OBIS (Ocean Biodiversity Information System) has a weak AI-visibility profile at 31/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (58/100) and its weakest is visibility (18/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #318,287 (Tranco) and a Moz Domain Authority of 43/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify OBIS (Ocean Biodiversity Information System) from memory (August 2026) - a sign these signals are paying off.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is OBIS (Ocean Biodiversity Information System)?", Claude could identify the brand as of August 2026. OBIS is a global open-access database and online platform that aggregates marine species occurrence and biodiversity data from research institutions and citizen scientists worldwide, operating under UNESCO's Intergovernmental Oceanographic Commission. It supports ocean biodiversi Best known for being the world's largest open-access repository of marine species occurrence data, run under UNESCO's IOC.
When asked "Best brands similar to OBIS (Ocean Biodiversity Information System)?", Claude would recommend OBIS (Ocean Biodiversity Information System) as of August 2026. It's a well-established, authoritative resource that would naturally come up alongside GBIF and other biodiversity data platforms when discussing marine data infrastructure.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
OBIS (Ocean Biodiversity Information System)'s main competitors include GBIF (Global Biodiversity Information Facility) (89/100), WoRMS (World Register of Marine Species), FishBase, Encyclopedia of Life (68/100), iNaturalist (88/100). These companies compete in the Non-profit space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
OBIS (Ocean Biodiversity Information System) and GBIF (Global Biodiversity Information Facility) are competitors in Non-profit. Brand Analyzer scores OBIS (Ocean Biodiversity Information System) at 74/100 and GBIF (Global Biodiversity Information Facility) at 89/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Popular alternatives to OBIS (Ocean Biodiversity Information System) include GBIF (Global Biodiversity Information Facility) (89/100), WoRMS (World Register of Marine Species), FishBase, Encyclopedia of Life (68/100), iNaturalist (88/100). Each is an established option in the Non-profit space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
OBIS (Ocean Biodiversity Information System) has limited AI-search visibility, scoring 31/100 on Brand Analyzer's AI visibility composite (visibility 18, trust 29, recommendation 58). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: OBIS (Ocean Biodiversity Information System) official site
OBIS aggregates marine species occurrence data from institutions around the world, standardizes and quality-checks it, and makes it freely available through a single open-access platform. This allows researchers, conservationists, and policymakers to track and analyze ocean biodiversity patterns on a global scale.
Sources: OBIS (Ocean Biodiversity Information System) official site
OBIS (Ocean Biodiversity Information System) scores 58/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: OBIS (Ocean Biodiversity Information System) official site
OBIS provides an open-access database and platform for global marine species occurrence data, aggregated and standardized from contributing institutions. It offers this data for use in scientific research, environmental monitoring, education, and policy development related to ocean biodiversity.
Sources: OBIS (Ocean Biodiversity Information System) official site
OBIS (Ocean Biodiversity Information System) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: OBIS (Ocean Biodiversity Information System) official site
OBIS is used by marine scientists, researchers, conservationists, educators, policymakers, and institutions focused on ocean biodiversity and environmental monitoring.
Sources: OBIS (Ocean Biodiversity Information System) official site
OBIS is known for being a leading open-access repository of global marine biodiversity data, consolidating species occurrence records from many institutions into one standardized, publicly available system used for research and conservation purposes.
Sources: OBIS (Ocean Biodiversity Information System) official site
Ranked closest to OBIS (Ocean Biodiversity Information System): NPact (74/100), NICAP (74/100), PCA - Painting Contractors Association (74/100), Permaculture Association (74/100).
A step up - brands to learn from: World Aquatics (81/100), United States Golf Association (USGA) (81/100).
Category leader: PBS (97/100).