Stabilizing Global Oil Markets
OPEC (opec.org) scores 83 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Energy & Utilities brands, Government brands, in the 81st percentile of 2988 Energy & Utilities brands.
OPEC (Organization of the Petroleum Exporting Countries) is an intergovernmental organization founded in 1960, headquartered in Vienna's Innere Stadt district. It coordinates and unifies petroleum policies among its member countries to promote fair, stable oil prices and a reliable supply for producers and consumers. OPEC serves governments, energy industry stakeholders, policymakers, and global markets that depend on consistent petroleum supply, positioning itself as the leading body for harmonizing international oil policy.
| Brand Name | OPEC |
|---|---|
| Domain | opec.org |
| Industry | Energy & Utilities, Government |
| Founded | 1960 |
| Headquarters | Innere Stadt |
| Main Competitors | International Energy Agency (94/100), Organization of Arab Petroleum Exporting Countries, International Energy Forum (79/100), American Petroleum Institute (89/100) |
Moz Domain Authority 67/100 vs category average 40 / leader 92 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #30,662 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
OPEC has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "To coordinate and unify petroleum policies among member countries to ensure fair and stable oil markets for producers and consumers alike." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:image, og:type, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on X (Twitter), YouTube, LinkedIn, Instagram, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is OPEC?", Claude could identify the brand as of September 2026. OPEC, the Organization of the Petroleum Exporting Countries, is an intergovernmental organization of major oil-producing nations that coordinates petroleum production policy to influence global oil supply and prices. Founded in 1960 and headquartered in Vienna, its members includ Best known for Coordinating oil production quotas among member nations to influence global crude oil prices.
When asked "Best brands similar to OPEC?", Claude would not surface OPEC as of September 2026. OPEC is an intergovernmental cartel rather than a company or brand, so it wouldn't fit a list of energy and utilities businesses.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
OPEC's main competitors in Energy & Utilities: International Energy Agency (94/100), International Energy Forum (79/100), American Petroleum Institute (89/100).
Sources: Brand Analyzer scan
OPEC is an international organization of petroleum-exporting countries, founded in 1960 and headquartered in Vienna's Innere Stadt district. It was established to coordinate and unify petroleum policies among its member nations to ensure fair and stable oil markets for both producers and consumers.
Sources: OPEC official site
OPEC has moderate AI-search visibility, scoring 56/100 on Brand Analyzer's AI visibility composite (visibility 75, trust 37, recommendation 44). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: OPEC official site
OPEC was founded in 1960. OPEC operates in the Energy & Utilities category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
OPEC is headquartered in Innere Stadt. OPEC operates in the Energy & Utilities category.
Sources: Wikidata
OPEC coordinates and unifies the petroleum policies of its member countries. It works to manage collective oil production and pricing decisions to maintain stable and efficient global oil markets, aiming to balance the economic interests of oil-exporting nations with the needs of consumers worldwide.
Sources: OPEC official site
OPEC scores 44/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Energy & Utilities options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: OPEC official site
OPEC does not offer commercial products; instead, it provides policy coordination services among its member countries. This includes setting collective production targets and pricing strategies for petroleum to maintain stable global oil markets for both producers and consumers.
Sources: OPEC official site
OPEC can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: OPEC official site
OPEC is known for uniting major oil-exporting nations to collectively influence global oil production levels and prices. As the leading intergovernmental organization in the petroleum sector, its decisions on output quotas are closely watched by governments, energy markets, and industry stakeholders worldwide.
Sources: OPEC official site
OPEC's coordination efforts are used by and affect governments of member and non-member countries, energy industry stakeholders, policymakers, and global markets that rely on stable and efficient petroleum supply.
Sources: OPEC official site
OPEC's prominence stems from its role as the leading organization coordinating petroleum policy among major oil-exporting countries, giving it significant influence over global oil supply and pricing. Its decisions affect governments, energy industries, and markets worldwide that depend on stable petroleum supplies.
Sources: OPEC official site
OPEC scores 56/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
OPEC has a limited AI-visibility profile at 56/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (75/100) and its weakest is trust (37/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #30,662 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify OPEC from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to OPEC: Noritz (83/100), Nordion (83/100), OPIS (83/100), Origin Energy (83/100).
A step up - brands to learn from: Toshiba America (91/100), SUEZ (91/100).
Category leader: Electrek (96/100).
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