Oxygen Activeplay Brand Score: 73/100 - Brand-Ready tier

Big-Time Fun Indoor Activity Park

Oxygen Activeplay (oxygenfreejumping.co.uk) scores 73 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Sports & Fitness brands, Travel & Hospitality brands, Media & Entertainment brands, in the 35th percentile of 9568 Sports & Fitness brands.

AI Snapshot

Oxygen Activeplay is a UK-based indoor trampoline, activity, and party venue chain with multiple locations nationwide. It combines attractions such as interconnected trampolines, dodgeball, soft play, climbing walls, and ninja challenges into a single park experience. The company positions itself as the UK's number one trampoline and activity park, targeting families, children, and groups of friends seeking active entertainment, parties, and events.

Key facts about Oxygen Activeplay
Brand NameOxygen Activeplay
Domainoxygenfreejumping.co.uk
IndustrySports & Fitness, Travel & Hospitality
Main CompetitorsGravity Active Entertainment, Flip Out (82/100), Jump Giants (72/100), Rush Trampoline Park (66/100), Airhop Trampoline Park (76/100), Sky Zone (91/100)

Evidence

Moz Domain Authority 49/100 vs category average 43 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Oxygen Activeplay is the UK’s number one trampoline, activity and party venue! Visit our website to learn more about us and our sites across the country." (Meta description: 26 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 3 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, Product/Article schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Cloudflare, WordPress, Ghost.

Social footprint: verified profiles on LinkedIn, Instagram; no detected presence on Facebook, X (Twitter), YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Oxygen Activeplay?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Oxygen Activeplay?", Claude could identify the brand as of October 2026. Oxygen Activeplay (formerly Oxygen Freejumping) is a UK trampoline park operator with multiple indoor venues offering trampolining, ninja courses, dodgeball, and other activeplay attractions for kids and adults. Best known for Large indoor trampoline parks across the UK combining trampolining with ninja warrior style obstacle courses and party bookings.

When asked "Best brands similar to Oxygen Activeplay?", Claude would recommend Oxygen Activeplay as of October 2026. It's one of the more established and widely recognized UK trampoline park chains, so it would come up naturally alongside brands like Gravity and Jump Giants.

People Also Ask About Oxygen Activeplay

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Oxygen Activeplay's main competitors?

Oxygen Activeplay's main competitors in Sports & Fitness: Flip Out (82/100), Jump Giants (72/100), Rush Trampoline Park (66/100), Airhop Trampoline Park (76/100), Sky Zone (91/100).

Sources: Brand Analyzer scan

What products or services does Oxygen Activeplay offer?

Oxygen Activeplay offers indoor activity park experiences including interconnected trampoline arenas, dodgeball, soft play areas, climbing walls, and ninja-style obstacle challenges. The venues also host birthday parties and group events, catering to families, children, and groups of friends across multiple locations in the UK.

Sources: Oxygen Activeplay official site

What is Oxygen Activeplay?

Oxygen Activeplay is a UK-based chain of indoor trampoline, activity, and party venues. It operates multiple sites across the country offering a combination of active play attractions for families, children, and groups of friends.

Sources: Oxygen Activeplay official site

What does Oxygen Activeplay do?

Oxygen Activeplay operates indoor activity parks that combine interconnected trampolines, dodgeball courts, soft play areas, climbing walls, and ninja-style challenge courses. The venues host general admission sessions as well as parties and events for families, children, and groups of friends across multiple UK locations.

Sources: Oxygen Activeplay official site

Does ChatGPT recommend Oxygen Activeplay?

Oxygen Activeplay scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Oxygen Activeplay official site

What is Oxygen Activeplay known for?

Oxygen Activeplay is known for being positioned as the UK's number one trampoline, activity, and party venue, offering a combination of trampolining, dodgeball, soft play, climbing walls, and ninja challenges within a single indoor park experience across multiple locations nationwide.

Sources: Oxygen Activeplay official site

How can Oxygen Activeplay improve its AI discoverability?

Oxygen Activeplay can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Oxygen Activeplay official site

Who uses Oxygen Activeplay?

Oxygen Activeplay is used by families, children, and groups of friends across the UK seeking active entertainment, including birthday parties and group events at indoor trampoline and activity parks.

Sources: Oxygen Activeplay official site

Recommendations

AI visibility

Oxygen Activeplay scores 27/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Oxygen Activeplay has a weak AI-visibility profile at 27/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (60/100) and its weakest is visibility (0/100). It benefits from a Moz Domain Authority of 49/100, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Oxygen Activeplay from memory (October 2026) - a sign these signals are paying off.

Visibility - 0/100

Trust - 60/100

Recommendation likelihood - 35/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Oxygen Activeplay: OwnersBox (73/100), Overland Summers (73/100), University of the Pacific Athletics (73/100), Palmer Golf (73/100).

A step up - brands to learn from: Zhou Nutrition (81/100), Zebco (81/100).

Category leader: Complex (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

Add this brand score badge to your site