World-class radiology, delivered locally
Pacific Radiology (pacificradiology.com) scores 77 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Healthcare brands, in the 58th percentile of 5336 Healthcare brands.
Pacific Radiology is a New Zealand-based medical imaging company that provides diagnostic radiology services across multiple locations in the country. Founded in 1998 and headquartered in Wellington, it employs specialised radiologists and uses advanced imaging technology to support patient diagnosis and treatment. The company serves both patients requiring diagnostic imaging and the healthcare professionals who refer them, positioning itself as a leading provider of accurate, accessible, and technologically advanced imaging services in New Zealand.
| Brand Name | Pacific Radiology |
|---|---|
| Domain | pacificradiology.com |
| Industry | Healthcare |
| Founded | 1998 |
| Headquarters | Wellington, New Zealand |
| Main Competitors | Mercy Radiology, Auckland Radiology Group, Canterbury Radiology, Bay Radiology, Global Diagnostics New Zealand, Southern Cross Hospitals |
Moz Domain Authority 29/100 vs category average 39 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,704,778 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Pacific Radiology provides comprehensive medical imaging across New Zealand. Our expert radiologists deliver accurate diagnostics with state-of-the-art technology for optimal patie…" (Meta description: 22 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions ChatGPT-User - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on X (Twitter), LinkedIn, YouTube, Instagram; no detected presence on Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Pacific Radiology?", Claude could identify the brand as of September 2026. Pacific Radiology is a New Zealand-based medical imaging and diagnostic radiology provider, operating a network of clinics across the South Island offering services like MRI, CT, ultrasound and X-ray. Best known for Being one of the largest diagnostic imaging providers in New Zealand's South Island.
When asked "Best brands similar to Pacific Radiology?", Claude would recommend Pacific Radiology as of September 2026. It's a well-established, reputable radiology provider in New Zealand, so it would come up naturally if someone asked about diagnostic imaging services there.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Pacific Radiology has limited AI-search visibility, scoring 37/100 on Brand Analyzer's AI visibility composite (visibility 21, trust 48, recommendation 51). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Pacific Radiology official site
Pacific Radiology was founded in 1998. Pacific Radiology operates in the Healthcare category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Pacific Radiology scores 51/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Pacific Radiology official site
Pacific Radiology is a New Zealand medical imaging company that provides diagnostic radiology services, including imaging exams and interpretation, through a network of clinics across the country. It was founded in 1998 and is headquartered in Wellington, New Zealand.
Sources: Pacific Radiology official site
Pacific Radiology provides comprehensive medical imaging and diagnostic services to patients across New Zealand. It employs specialised radiologists who use advanced imaging technology to produce accurate diagnostic results that support patient care, treatment planning, and referrals from healthcare professionals.
Sources: Pacific Radiology official site
Pacific Radiology can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Pacific Radiology official site
Pacific Radiology offers medical imaging and diagnostic radiology services, including the use of state-of-the-art imaging technology interpreted by specialised radiologists, to support patient diagnosis, treatment, and ongoing care across New Zealand.
Sources: Pacific Radiology official site
Pacific Radiology is used by patients across New Zealand who require diagnostic imaging services, as well as by healthcare professionals who refer patients for imaging as part of diagnosis and treatment planning.
Sources: Pacific Radiology official site
Pacific Radiology is known for providing accurate, technologically advanced diagnostic imaging services across multiple locations in New Zealand, combining specialised radiologists with modern imaging equipment to support patient diagnosis and treatment.
Sources: Pacific Radiology official site
Pacific Radiology scores 37/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Pacific Radiology has a weak AI-visibility profile at 37/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (51/100) and its weakest is visibility (21/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,704,778 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 29/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Pacific Radiology from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Pacific Radiology: Override Health (77/100), Otto (77/100), Institut Pasteur (77/100), Xtract One (77/100).
A step up - brands to learn from: Zurich Insurance Group (81/100), Zeel (81/100).
Category leader: Booksy (96/100).
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