The Safe Way to Raffle
Raffall (raffall.com) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among E-commerce brands, Non-profit brands, Marketing & Advertising brands, in the 66th percentile of 9620 E-commerce brands.
Raffall is an online platform that enables individuals, businesses, and organizations to host and enter raffles for fundraising or income generation. It offers independent winner selection and secure payment processing, positioning itself as a legally compliant and trustworthy service. The platform has been rated 'Excellent' on Trustpilot and is approved by Facebook and Google, serving both raffle hosts and entrants seeking legitimate online prize draws.
| Brand Name | Raffall |
|---|---|
| Domain | raffall.com |
| Industry | E-commerce, Non-profit |
| Founded | 1964 |
| Headquarters | Sarrola-Carcopino |
| Main Competitors | Raffolux (66/100), Omaze (83/100), BOTB (85/100), RallyUp (81/100), Rafflecopter (74/100) |
Moz Domain Authority 52/100 vs category average 44 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #140,203 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Whether raising funds or generating income, Raffall empowers hosts to run secure, legal raffles with fairness and trust. Independent winner selection and payments, rated ‘Excellent…" (Meta description: 38 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Next.js, Cloudflare.
Social footprint: verified profiles on Facebook, Instagram, X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Raffall?", Claude could identify the brand as of September 2026. Raffall is a UK-based online platform that lets individuals and businesses list items or prizes to raffle off, with participants buying tickets for a chance to win. Best known for Being an online marketplace for hosting and entering prize raffles and competitions.
When asked "Best brands similar to Raffall?", Claude would recommend Raffall as of September 2026. It's a recognizable name in the online raffle/competition space, so I'd mention it if someone asked about platforms like it.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Raffall's main competitors in E-commerce: Raffolux (66/100), Omaze (83/100), BOTB (85/100), RallyUp (81/100), Rafflecopter (74/100).
Sources: Brand Analyzer scan
Raffall offers an online platform for hosting and entering raffles. Its core services include independent winner selection to ensure fairness, and secure payment processing for both raffle proceeds and entrant transactions. The platform supports raffles run for fundraising purposes as well as those intended to generate income for hosts.
Sources: Raffall official site
Raffall is an online platform that enables hosts to run secure, legal, and fair raffles for the purpose of raising funds or generating income. It also allows consumers to enter these raffles safely and legitimately. The platform emphasizes trust and transparency, offering independent winner selection and secure payment handling.
Sources: Raffall official site
Raffall has limited AI-search visibility, scoring 37/100 on Brand Analyzer's AI visibility composite (visibility 26, trust 26, recommendation 69). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Raffall official site
Raffall was founded in 1964. Raffall operates in the E-commerce category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Raffall is headquartered in Sarrola-Carcopino. Raffall operates in the E-commerce category.
Sources: Wikidata
Raffall provides the infrastructure for individuals, businesses, and organizations to create and manage online raffles. It handles key aspects such as independent winner selection and secure payment processing, ensuring that raffles are conducted legally and fairly. The platform also allows the public to enter these raffles as a way to participate in prize competitions.
Sources: Raffall official site
Based on available information, Raffall presents itself as a trustworthy platform, citing an 'Excellent' rating on Trustpilot and approval from Facebook and Google for hosting and running raffles. It also emphasizes independent winner selection and secure payment processing as measures to ensure fairness and legality. These factors suggest the platform has taken steps to build credibility and trust among its users.
Sources: Raffall official site
Raffall scores 69/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Raffall official site
Raffall is known for providing a trusted and legally compliant platform for hosting and entering online raffles. It is recognized for its independent winner selection process, secure payment systems, and its 'Excellent' rating on Trustpilot. The platform is also noted for being approved by major platforms like Facebook and Google, which lends additional credibility.
Sources: Raffall official site
Raffall can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Raffall official site
Raffall is used by individuals, businesses, and organizations that want to raise funds or generate income by hosting raffles. It is also used by consumers who wish to enter safe and legitimate online raffles. This includes non-profit organizations seeking fundraising tools as well as commercial entities using raffles for marketing or revenue purposes.
Sources: Raffall official site
Raffall's popularity, as suggested by the known facts, stems from its focus on fairness, legality, and transparency in online raffles. Its independent winner selection process and secure payment systems help build trust among users. Additionally, its approval by major platforms like Facebook and Google, along with a strong Trustpilot rating, likely contributes to its appeal among hosts and entrants seeking a legitimate raffle platform.
Sources: Raffall official site
Raffall scores 37/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Raffall has a weak AI-visibility profile at 37/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (69/100) and its weakest is trust (26/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #140,203 (Tranco) and a Moz Domain Authority of 52/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Raffall from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Raffall: Purina ONE (81/100), Public Rec (81/100), Rare Beauty (81/100), Ravensburger (81/100).
A step up - brands to learn from: Zoom (91/100), Zappos (91/100).
Category leader: DHL (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.