Uw B2B-partner voor verpakkingen
RAJAPACK (rajapack.nl) scores 80 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among E-commerce brands, Manufacturing brands, Other brands, in the 69th percentile of 27439 E-commerce brands.
RAJAPACK is a French multinational distributor specializing in packaging materials, warehouse equipment and office supplies for businesses. Founded in 1954 and headquartered in Tremblay-en-France, the company operates in the Benelux region through its Dutch website rajapack.nl. It positions itself as a leading B2B supplier, offering more than 10,000 products kept in stock with delivery within 24 hours. RAJAPACK serves companies and professionals seeking reliable, fast access to packaging and logistics supplies for daily operations.
| Brand Name | RAJAPACK |
|---|---|
| Domain | rajapack.nl |
| Industry | E-commerce, Manufacturing |
| Founded | 1954 |
| Headquarters | Tremblay-en-France |
| Parent Company / Owner | Danièle Marcovici |
| CEO | Danièle Marcovici |
| Main Competitors | Manutan (78/100), Antalis (74/100), Viking, Bruneau (72/100), Macfarlane Packaging (77/100) |
Moz Domain Authority 34/100 vs category average 40 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #696,413 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Bestel hier al uw verpakkingen, magazijnbenodigdheden en kantoorartikelen. Veilig en snel bij RAJAPACK." (Meta description: 13 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 3 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is NL-only, limiting citation in English-language AI answers.
Detected tech stack: Apache, React.
Social footprint: verified profiles on Facebook, LinkedIn, YouTube, Instagram, X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is RAJAPACK?", Claude could identify the brand as of October 2026. RAJAPACK is an online retailer specializing in packaging and shipping supplies, offering products like cardboard boxes, tape, bubble wrap, and warehouse equipment to businesses across Europe. It's part of the RAJA Group, a major European packaging distributor founded in France. Best known for Being a leading European e-commerce supplier of packaging materials and shipping supplies for businesses.
When asked "Best brands similar to RAJAPACK?", Claude would recommend RAJAPACK as of October 2026. It's a well-established and widely used packaging supplier in Europe, so it would naturally come up when discussing B2B packaging or shipping supply companies.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
RAJAPACK's main competitors in E-commerce: Manutan (78/100), Antalis (74/100), Bruneau (72/100), Macfarlane Packaging (77/100).
Sources: Brand Analyzer scan
RAJAPACK has limited AI-search visibility, scoring 42/100 on Brand Analyzer's AI visibility composite (visibility 30, trust 51, recommendation 51). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: RAJAPACK official site
RAJAPACK was founded in 1954. RAJAPACK operates in the E-commerce category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
RAJAPACK is headquartered in Tremblay-en-France. RAJAPACK operates in the E-commerce category.
Sources: Wikidata
RAJAPACK offers packaging materials, warehouse equipment, and office supplies for businesses. Its catalog includes more than 10,000 products, all maintained in stock to support fast shipping within 24 hours.
Sources: RAJAPACK official site
RAJAPACK scores 51/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: RAJAPACK official site
RAJAPACK is a French multinational distributor of packaging materials, warehouse supplies and office equipment, operating in the Benelux market via rajapack.nl. Founded in 1954 and based in Tremblay-en-France, it serves business and professional customers with a wide range of ready-to-ship products.
Sources: RAJAPACK official site
RAJAPACK supplies companies with packaging materials, warehouse equipment and office supplies. It distributes more than 10,000 products that are kept in stock and can be delivered within 24 hours, aiming to provide a fast, comprehensive and reliable source for business packaging and logistics needs.
Sources: RAJAPACK official site
RAJAPACK can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: RAJAPACK official site
RAJAPACK is owned by or part of Danièle Marcovici. RAJAPACK operates in the E-commerce category.
Sources: Wikidata
RAJAPACK is known for its extensive catalog of over 10,000 packaging, warehouse and office products, combined with rapid 24-hour delivery. It is recognized as a leading B2B supplier in this sector within the Benelux region.
Sources: RAJAPACK official site
RAJAPACK is used by companies and professionals who need packaging materials, warehouse equipment, and office supplies for their daily business operations, particularly within the Benelux region.
Sources: RAJAPACK official site
RAJAPACK scores 42/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
RAJAPACK has a limited AI-visibility profile at 42/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (51/100) and its weakest is visibility (30/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #696,413 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 34/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify RAJAPACK from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to RAJAPACK: Rainbow Resource Center (80/100), Rugs On Net (Rahmanan) (80/100), Rappi (80/100), Rare Whisky 101 (80/100).
A step up - brands to learn from: ZuPreem (81/100), Zulay Kitchen (81/100).
Category leader: DHL (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.