Global leaders in competition economics
RBB Economics (rbbecon.com) scores 76 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Legal brands, Finance brands, Other brands, in the 53rd percentile of 4312 Legal brands.
RBB Economics is a specialist economic consultancy focused on competition law. With more than 300 economists across 18 offices worldwide, it advises companies, legal counsel, and merging parties on mergers, antitrust investigations, and regulatory litigation. The firm states it has worked on over 3,000 cases in 120 jurisdictions and handled more than 40% of EU Phase II mergers in the past five years, positioning itself as a leading provider of independent economic expertise in high-profile competition cases before authorities and courts globally.
| Brand Name | RBB Economics |
|---|---|
| Domain | rbbecon.com |
| Industry | Legal, Finance |
| Main Competitors | Compass Lexecon (84/100), Charles River Associates (84/100), NERA Economic Consulting (85/100), Oxera (83/100), Frontier Economics (76/100), Analysis Group (85/100), Cornerstone Research (88/100) |
Moz Domain Authority 36/100 vs category average 39 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Over 300 specialist economists. 18 offices worldwide. Landmark cases for the world" (Meta description: 12 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on LinkedIn, X (Twitter), Facebook, Instagram; no detected presence on YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is RBB Economics?", Claude could identify the brand as of October 2026. RBB Economics is a specialist economics consultancy focused on competition policy, providing economic analysis for antitrust, merger control, and regulatory cases across Europe and beyond. Best known for Economic consulting for competition law and antitrust cases, particularly in the UK and EU.
When asked "Best brands similar to RBB Economics?", Claude would recommend RBB Economics as of October 2026. It's one of the leading competition economics consultancies frequently cited alongside firms like Charles River Associates and Compass Lexecon for antitrust and merger work.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
RBB Economics's main competitors in Legal: Compass Lexecon (84/100), Charles River Associates (84/100), NERA Economic Consulting (85/100), Oxera (83/100), Frontier Economics (76/100).
Sources: Brand Analyzer scan
RBB Economics offers independent economic advisory services for competition law cases, including expert analysis for mergers, antitrust investigations, and litigation. Its services are designed to support clients before competition authorities and courts, drawing on a global network of specialist economists across 18 offices.
Sources: RBB Economics official site
RBB Economics is a specialist economics consultancy that provides independent expert economic advice on competition law matters, including mergers, antitrust investigations, and litigation. It operates globally, with over 300 economists across 18 offices, serving clients involved in high-profile competition cases before regulatory authorities and courts.
Sources: RBB Economics official site
RBB Economics has low AI-search visibility, scoring 17/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 19, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: RBB Economics official site
RBB Economics provides independent economic analysis and expert advice for competition law cases, including mergers, antitrust probes, and regulatory litigation. It supports companies, legal counsel, and merging parties by offering economic expertise intended to improve their prospects of success before competition authorities and courts across multiple jurisdictions.
Sources: RBB Economics official site
RBB Economics scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Legal options. Recommendation depends on crawlability, structured data, and category authority.
Sources: RBB Economics official site
RBB Economics is known for its work in competition economics, particularly its involvement in a large share of EU Phase II mergers-reportedly over 40% in the past five years-and its global reach, with experience across more than 3,000 cases in 120 jurisdictions through a network of 18 offices and over 300 economists.
Sources: RBB Economics official site
RBB Economics can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: RBB Economics official site
RBB Economics is used by companies, legal counsel, and parties involved in mergers, antitrust investigations, and competition law litigation. Its clients typically face complex regulatory challenges before competition authorities and courts across multiple global jurisdictions.
Sources: RBB Economics official site
RBB Economics is prominent in the competition economics field due to its scale and specialization, with over 300 economists across 18 offices worldwide. Its reported involvement in more than 40% of EU Phase II mergers in the past five years and experience across over 3,000 cases in 120 jurisdictions suggest a strong reputation among legal counsel and companies seeking expert economic advice for complex competition law matters.
Sources: RBB Economics official site
RBB Economics scores 17/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
RBB Economics has a weak AI-visibility profile at 17/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is visibility (0/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 36/100. In a live check, Claude could already identify RBB Economics from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to RBB Economics: RA-MICRO (76/100), PwC Australia (76/100), Reclassering Nederland (76/100), Release (76/100).
A step up - brands to learn from: Wolf & Company (81/100), Wipfli (81/100).
Category leader: Law.com (96/100).
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