Your Local Rugby League Club
Redcliffe Dolphins (redcliffedolphins.com.au) scores 59 out of 100 on Brand Analyzer, placing it in the Developing tier among Sports & Fitness brands, Media & Entertainment brands, in the 5th percentile of 2711 Sports & Fitness brands.
Redcliffe Dolphins is an Australian rugby league club founded in 1947, competing in Queensland's rugby league competitions. Beyond match-day competition, the club operates a social hub offering food, beverage, and entertainment options for fans and the local community. It positions itself as a community-driven organization that combines competitive sport with a welcoming club atmosphere, serving as both a sporting institution and a local entertainment venue for supporters and patrons.
| Brand Name | Redcliffe Dolphins |
|---|---|
| Domain | redcliffedolphins.com.au |
| Industry | Sports & Fitness, Media & Entertainment |
| Founded | 1947 |
| Main Competitors | Wynnum Manly Seagulls, Norths Devils, Ipswich Jets (69/100), Sunshine Coast Falcons, Burleigh Bears (66/100), Souths Logan Magpies (66/100) |
Moz Domain Authority 33/100 vs category average 45 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Redcliffe Dolphins appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Magpies Waitara boasts a host of food and beverage outlets plus a great lineup of entertainment live at your local Club." (Meta description: 21 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on Instagram; no detected presence on Facebook, X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Redcliffe Dolphins?", Claude could identify the brand as of September 2026. The Redcliffe Dolphins are an Australian rugby league club based in Redcliffe, Queensland, historically a powerhouse of the Queensland Cup competition, and now competing as the newest team in the NRL premiership starting from the 2023 season. Best known for Being admitted as the 17th NRL team in 2023, ending decades as one of rugby league's most successful and passionate lower-tier clubs.
When asked "Best brands similar to Redcliffe Dolphins?", Claude would recommend Redcliffe Dolphins as of September 2026. They're a well known and historically significant rugby league club, especially relevant now as an NRL franchise, so I'd mention them in discussions of Australian rugby league teams.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Redcliffe Dolphins's main competitors in Sports & Fitness: Ipswich Jets (69/100), Burleigh Bears (66/100), Souths Logan Magpies (66/100).
Sources: Brand Analyzer scan
Redcliffe Dolphins has limited AI-search visibility, scoring 40/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 48, recommendation 42). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Redcliffe Dolphins official site
Redcliffe Dolphins was founded in 1947. Redcliffe Dolphins operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Redcliffe Dolphins scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Redcliffe Dolphins official site
Redcliffe Dolphins can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Redcliffe Dolphins official site
Redcliffe Dolphins is an Australian rugby league club founded in 1947. It competes in rugby league competitions in Queensland and also operates a club facility offering food, beverage, and entertainment services to fans and the local community.
Sources: Redcliffe Dolphins official site
Redcliffe Dolphins scores 40/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Redcliffe Dolphins has a limited AI-visibility profile at 40/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (48/100) and its weakest is visibility (33/100). It benefits from a Wikidata knowledge-graph entry, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 33/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Redcliffe Dolphins from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Redcliffe Dolphins: Nishootp (59/100), NEGE (59/100), Sailing Scuttlebutt (59/100), Stanwich Club (59/100).
A step up - brands to learn from: Yellow Dog Software (71/100), WWIN (71/100).
Category leader: Complex (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.