Технологичный performance-маркетинг
Registratura.ru (registratura.ru) scores 70 out of 100 on Brand Analyzer, placing it in the Developing tier among Marketing & Advertising brands, Technology brands, in the 24th percentile of 6822 Marketing & Advertising brands.
Registratura.ru is a Russian digital agency operating since 1998, specializing in performance marketing. The company positions itself as a technology-driven agency focused on achieving measurable business results for clients through advanced marketing technologies. It serves companies and brands seeking effective performance marketing and digital solutions to support business growth. With over 25 years of market experience, the agency combines longevity with modern digital marketing approaches.
| Brand Name | Registratura.ru |
|---|---|
| Domain | registratura.ru |
| Industry | Marketing & Advertising, Technology |
| Founded | 1998 |
| Main Competitors | iConText Group (73/100), AdWatch Isobar, Adventum (79/100), Nectarin, Convergent |
Moz Domain Authority 34/100 vs category average 39 / leader 99 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,573,368 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "На рынке с 1998 года. Обеспечиваем достижение бизнес целей клиента за счет использования передовых маркетинговых технологий" (Meta description: 16 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: Microdata (Schema.org), og:title, og:description, og:image, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is RU-only, limiting citation in English-language AI answers.
Social footprint: verified profiles on X (Twitter), Instagram, YouTube, GitHub; no detected presence on LinkedIn, Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Registratura.ru?", Claude could not identify the brand as of September 2026. I don't genuinely recognize Registratura.ru as a specific company; it may be a niche Russian marketing/advertising service or directory with limited presence in my training data.
When asked "Best brands similar to Registratura.ru?", Claude would not surface Registratura.ru as of September 2026. I don't have verified knowledge of this company, so I wouldn't mention it to avoid giving inaccurate information.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Registratura.ru's main competitors in Marketing & Advertising: iConText Group (73/100), Adventum (79/100).
Sources: Brand Analyzer scan
Registratura.ru has limited AI-search visibility, scoring 26/100 on Brand Analyzer's AI visibility composite (visibility 15, trust 26, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Registratura.ru official site
Registratura.ru scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Marketing & Advertising options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Registratura.ru official site
Registratura.ru can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Registratura.ru official site
Registratura.ru is a Russian digital agency that has operated in the performance marketing space since 1998. It is described as a technologically-oriented agency focused on delivering measurable business results for its clients through advanced marketing technologies.
Sources: Registratura.ru official site
Registratura.ru scores 26/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Registratura.ru has a weak AI-visibility profile at 26/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is visibility (15/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,573,368 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 34/100 and thin schema.org structured data. In a live check (September 2026), Claude could not identify Registratura.ru from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Registratura.ru: Reaction (70/100), Rattling Stick (70/100), Rep Data (70/100), Resulticks (70/100).
A step up - brands to learn from: Zocket (71/100), ZenX Academy (71/100).
Category leader: Accenture (97/100).
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