Seus endereços na Internet
Registro.br (registro.br) scores 85 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Technology brands, SaaS brands, Government brands, in the 89th percentile of 52998 Technology brands.
Registro.br is the official registry for .br domain names in Brazil, operated under the Brazilian Internet Steering Committee. It provides domain registration services such as .com.br and .net.br for an annual fee of R$ 40,00, targeting businesses, entrepreneurs, and individuals who need a Brazilian internet presence. As the authoritative body for .br domains, it emphasizes stability and security, ensuring registered internet addresses remain consistent over time.
| Brand Name | Registro.br |
|---|---|
| Domain | registro.br |
| Industry | Technology, SaaS |
| Headquarters | São Paulo |
| Parent Company / Owner | Brazilian Internet Steering Committee |
| Main Competitors | GoDaddy (83/100), Locaweb (83/100), HostGator Brasil (94/100), UOL Host (86/100), KingHost (82/100), Namecheap (95/100) |
Moz Domain Authority 69/100 vs category average 39 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #21,747 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Registro.br has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Registro de domínio por R$ 40,00 por ano. Registro de domínio .com.br, .net.br e demais .br. Seus endereços na Internet não podem mudar!" (Meta description: 23 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is PT-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx, Vue.
Social footprint: verified profiles on X (Twitter), LinkedIn, Facebook, Instagram, GitHub; no detected presence on YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Registro.br?", Claude could identify the brand as of October 2026. Registro.br is the official registry for .br domain names in Brazil, operated by NIC.br (part of the Brazilian Internet Steering Committee, CGI.br). It handles domain registration, management, and DNS services for the country-code top-level domain .br. Best known for Being the sole official registrar/registry for .br domain names in Brazil.
When asked "Best brands similar to Registro.br?", Claude would recommend Registro.br as of October 2026. If someone needs to register or manage a .br domain, Registro.br is the definitive and only official option to mention.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Registro.br's main competitors in Technology: GoDaddy (83/100), Locaweb (83/100), HostGator Brasil (94/100), UOL Host (86/100), KingHost (82/100).
Sources: Brand Analyzer scan
Registro.br offers domain registration services for .br domain extensions, including .com.br, .net.br, and other .br variants, at an annual cost of R$ 40,00 per domain.
Sources: Registro.br official site
Registro.br is the official entity responsible for registering .br domain names in Brazil, operating under the Brazilian Internet Steering Committee. It manages domains such as .com.br and .net.br, serving as the authoritative registry for Brazilian internet addresses.
Sources: Registro.br official site
Registro.br has moderate AI-search visibility, scoring 53/100 on Brand Analyzer's AI visibility composite (visibility 65, trust 27, recommendation 63). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Registro.br official site
Registro.br is headquartered in São Paulo. Registro.br operates in the Technology category.
Sources: Wikidata
Registro.br registers and manages .br domain names, including .com.br and .net.br, for an annual fee of R$ 40,00. It provides the official registration service that allows businesses, entrepreneurs, and individuals in Brazil to establish an online presence under the Brazilian country-code top-level domain.
Sources: Registro.br official site
Registro.br scores 63/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Technology options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Registro.br official site
Registro.br is known for being the sole official registry for .br domain names in Brazil, offering registration of domains like .com.br and .net.br at a fixed annual price of R$ 40,00, and for ensuring stability so that registered internet addresses do not change.
Sources: Registro.br official site
Registro.br can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Registro.br official site
Registro.br is used by businesses, entrepreneurs, and individuals in Brazil who need to register an internet domain under the .br country-code top-level domain, such as .com.br or .net.br, to establish an online presence.
Sources: Registro.br official site
Registro.br is owned by or part of Brazilian Internet Steering Committee. Registro.br operates in the Technology category.
Sources: Wikidata
Registro.br is popular because it is the only official entity authorized to register .br domain names, making it the mandatory choice for anyone wanting a Brazilian domain such as .com.br or .net.br. Its low, fixed annual price of R$ 40,00 and its backing by the Brazilian Internet Steering Committee also contribute to its widespread use.
Sources: Registro.br official site
Registro.br scores 53/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Registro.br has a limited AI-visibility profile at 53/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (65/100) and its weakest is trust (27/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #21,747 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Registro.br from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Registro.br: Rega (85/100), Feefo (85/100), Regrid (85/100), REHAU (85/100).
A step up - brands to learn from: Zuken (91/100), Zoom (91/100).
Category leader: Hostinger (97/100).
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