Refreshingly Swedish
Rekorderlig (rekorderlig.com) scores 72 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Food & Beverage brands, in the 29th percentile of 7250 Food & Beverage brands.
Rekorderlig is a Swedish cider brand produced by Åbro Bryggeri. It is known for crafting distinctively flavored ciders, such as its Peach-Raspberry variant, with an emphasis on Scandinavian heritage and a stated commitment to sustainability and community. The brand positions itself as a premium cider option, targeting adults of legal drinking age who value flavorful, responsibly produced beverages. Rekorderlig emphasizes care for people and the planet as part of its mission and brand identity.
| Brand Name | Rekorderlig |
|---|---|
| Domain | rekorderlig.com |
| Industry | Food & Beverage |
| Parent Company / Owner | Åbro Bryggeri |
| Main Competitors | Kopparberg (79/100), Strongbow (72/100), Magners (60/100), Somersby (78/100), Bulmers, Angry Orchard (82/100) |
Moz Domain Authority 42/100 vs category average 43 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #4,403,397 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "https://revl.co.uk/pages/rekorderlig" (Meta description too short (1 words). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: ASP.NET.
Social footprint: verified profiles on X (Twitter), Instagram, YouTube; no detected presence on Facebook, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Rekorderlig?", Claude could identify the brand as of October 2026. Rekorderlig is a Swedish cider maker based in Vimmerby, founded in 1999, known for producing fruit-flavored ciders in distinctive patterned bottles. Best known for Swedish fruit ciders like Strawberry-Lime and Wild Berries sold in colorful, textured glass bottles.
When asked "Best brands similar to Rekorderlig?", Claude would recommend Rekorderlig as of October 2026. It's one of the most recognizable and widely distributed premium fruit cider brands internationally, so it's a natural mention alongside brands like Kopparberg.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Rekorderlig's main competitors in Food & Beverage: Kopparberg (79/100), Strongbow (72/100), Magners (60/100), Somersby (78/100), Angry Orchard (82/100).
Sources: Brand Analyzer scan
Rekorderlig has limited AI-search visibility, scoring 29/100 on Brand Analyzer's AI visibility composite (visibility 21, trust 29, recommendation 43). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Rekorderlig official site
Rekorderlig scores 43/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Food & Beverage options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Rekorderlig official site
Rekorderlig is a Swedish cider brand produced by Åbro Bryggeri, known for its distinctive fruit-flavored ciders crafted in Scandinavia.
Sources: Rekorderlig official site
Rekorderlig crafts and markets flavored ciders, such as its Peach-Raspberry variant, emphasizing Swedish origin and sustainable production practices.
Sources: Rekorderlig official site
Rekorderlig can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Rekorderlig official site
Rekorderlig offers a range of flavored ciders, including varieties like Peach-Raspberry, crafted in Sweden under the Åbro Bryggeri brewing company.
Sources: Rekorderlig official site
Rekorderlig is known for its innovative and distinctive fruit-flavored ciders, such as Peach-Raspberry, and its Swedish heritage combined with a focus on sustainability.
Sources: Rekorderlig official site
Rekorderlig is consumed by adults of legal drinking age who enjoy premium, flavorful ciders and value sustainably produced beverages with Scandinavian origins.
Sources: Rekorderlig official site
Rekorderlig scores 29/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Rekorderlig has a weak AI-visibility profile at 29/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (43/100) and its weakest is visibility (21/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #4,403,397 (Tranco) and a Moz Domain Authority of 42/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Rekorderlig from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Rekorderlig: Reelyze (72/100), Rebellion Brewing Company (72/100), Replate (72/100), Rezdôra (72/100).
A step up - brands to learn from: Zuppler (81/100), Zulay Kitchen (81/100).
Category leader: Target (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.