We'll See You Out There
New York State Parks, Recreation & Historic Preservation (ny.gov) scores 71 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Travel & Hospitality brands, Government brands, Sports & Fitness brands, in the 34th percentile of 18314 Travel & Hospitality brands.
New York State Parks, Recreation & Historic Preservation is a government agency of New York State that manages more than 250 state parks, historic sites, recreational trails, and campgrounds. Headquartered in Albany, it provides affordable outdoor recreation and preserves the state's natural and historic resources for residents and visitors, including families, hikers, campers, and history enthusiasts.
| Brand Name | New York State Parks, Recreation & Historic Preservation |
|---|---|
| Domain | ny.gov |
| Industry | Travel & Hospitality, Government |
| Headquarters | Albany |
| Parent Company / Owner | State of New York |
| Main Competitors | National Park Service (87/100), California State Parks, Pennsylvania Department of Conservation and Natural Resources, Massachusetts Department of Conservation and Recreation (85/100), KOA (Kampgrounds of America) (81/100) |
Moz Domain Authority 90/100 vs category average 44 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
New York State Parks, Recreation & Historic Preservation appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Whether you're looking for affordable recreation, a moment of peace or one-of-a-kind views and vistas, discover your next adventure across more than 250 state parks, historic sites…" (Meta description: 32 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram, YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is New York State?", Claude could identify the brand as of August 2026. New York State is a U.S. state government, and ny.gov is its official portal for state services like DMV, taxation, health, and business licensing. Best known for Being the official state government website for New York, providing access to public services like DMV and tax filing.
When asked "Best brands similar to New York State?", Claude would not surface New York State Parks, Recreation & Historic Preservation as of August 2026. It's a government entity, not a commercial brand, so it wouldn't come up in a discussion of best brands or companies to compare.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
New York State Parks, Recreation & Historic Preservation's main competitors in Travel & Hospitality: National Park Service (87/100), Massachusetts Department of Conservation and Recreation (85/100), KOA (Kampgrounds of America) (81/100).
Sources: Brand Analyzer scan
New York State Parks, Recreation & Historic Preservation has limited AI-search visibility, scoring 39/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 44, recommendation 42). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: New York State Parks, Recreation & Historic Preservation official site
New York State Parks, Recreation & Historic Preservation is headquartered in Albany. New York State Parks, Recreation & Historic Preservation operates in the Travel & Hospitality category.
Sources: Wikidata
The agency offers access to state parks, historic sites, recreational trails, and campgrounds, providing services such as outdoor recreation areas, camping facilities, hiking trails, and historic preservation sites for public use.
Sources: New York State Parks, Recreation & Historic Preservation official site
New York State Parks, Recreation & Historic Preservation scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Travel & Hospitality options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: New York State Parks, Recreation & Historic Preservation official site
New York State Parks, Recreation & Historic Preservation is the government agency of New York State responsible for managing the state's parks, historic sites, recreational trails, and campgrounds. It is headquartered in Albany and operates under the state government to provide public access to outdoor recreation and historic preservation.
Sources: New York State Parks, Recreation & Historic Preservation official site
New York State Parks, Recreation & Historic Preservation can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: New York State Parks, Recreation & Historic Preservation official site
Its services are used by residents and visitors of New York State, including families, hikers, campers, and history enthusiasts seeking outdoor recreation, nature experiences, and historical exploration.
Sources: New York State Parks, Recreation & Historic Preservation official site
New York State Parks, Recreation & Historic Preservation scores 39/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
New York State Parks, Recreation & Historic Preservation has a weak AI-visibility profile at 39/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (44/100) and its weakest is visibility (33/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 90/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify New York State Parks, Recreation & Historic Preservation from memory (August 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
71 in November 2026, up from 70 in October 2026.
Ranked closest to New York State Parks, Recreation & Historic Preservation: Transport for NSW (71/100), NRMA Parks and Resorts (71/100), New York State Hospitality & Tourism Association (NYSHTA) (71/100), New York Water Taxi (71/100).
A step up - brands to learn from: Zolo (81/100), Zaui (81/100).
Category leader: Cvent (97/100).
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