Helping Families Grow
RMA of New York (rmany.com) earns a Brand Analyzer score of 67 out of 100, placing it in the Developing tier among Healthcare brands. Among 4740 Healthcare brands analyzed, RMA of New York ranks in the 23rd percentile (category average 74, leader 96). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 90/100, Digital Presence 100/100, Visual Identity 25/100, Messaging Clarity 100/100, Trust Foundation 72/100, AI Discoverability 44/100, Brand Authority 31/100.
RMA of New York is a fertility clinic network serving the New York City, Brooklyn, and Long Island areas. It operates as the Department of Reproductive Endocrinology and Infertility for the Mount Sinai Health System, combining over 20 years of experience with an academic medical affiliation to provide reproductive medicine services. The clinic focuses on patient-centric, advanced fertility treatments for individuals, couples, and families seeking to grow their families through medical intervention.
| Brand Name | RMA of New York |
|---|---|
| Domain | rmany.com |
| Industry | Healthcare |
| Parent Company / Owner | Mount Sinai Health System |
| Main Competitors | Shady Grove Fertility (82/100), CCRM Fertility (80/100), NYU Langone Fertility Center (74/100), Columbia University Fertility Center, Extend Fertility (76/100), Kindbody (83/100), CNY Fertility |
Moz Domain Authority 55/100 vs category average 38 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #744,724 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "“RMA of New York is proud to be the Department of Reproductive Endocrinology and Infertility for the Mount Sinai Health System.”" (Meta description: 21 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on X (Twitter), Instagram, YouTube, GitHub; no detected presence on LinkedIn, Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
RMA of New York scores 20/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
RMA of New York has a weak AI-visibility profile at 20/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (37/100) and its weakest is visibility (5/100). It benefits from a global traffic rank of #744,724 (Tranco), a Moz Domain Authority of 55/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data. In a live check, Claude could already identify RMA of New York from memory (August 2026) - a sign these signals are paying off.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is RMA of New York?", Claude could identify the brand as of August 2026. RMA of New York is a fertility clinic specializing in reproductive medicine and IVF, affiliated with Mount Sinai and part of the larger RMA (Reproductive Medicine Associates) network of fertility centers. Best known for In vitro fertilization (IVF) and fertility treatment services in New York City.
When asked "Best brands similar to RMA of New York?", Claude would recommend RMA of New York as of August 2026. It's one of the well established and reputable fertility clinics in NYC, so it would come up naturally in a discussion of top fertility providers in that market.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
RMA of New York's main competitors include Shady Grove Fertility (82/100), CCRM Fertility (80/100), NYU Langone Fertility Center (74/100), Columbia University Fertility Center, Extend Fertility. These companies compete in the Healthcare space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
RMA of New York and Shady Grove Fertility are competitors in Healthcare. Brand Analyzer scores RMA of New York at 67/100 and Shady Grove Fertility at 82/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Popular alternatives to RMA of New York include Shady Grove Fertility (82/100), CCRM Fertility (80/100), NYU Langone Fertility Center (74/100), Columbia University Fertility Center, Extend Fertility. Each is an established option in the Healthcare space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
RMA of New York has low AI-search visibility, scoring 20/100 on Brand Analyzer's AI visibility composite (visibility 5, trust 29, recommendation 37). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: RMA of New York official site
RMA of New York scores 37/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: RMA of New York official site
RMA of New York is a fertility clinic network that serves as the Department of Reproductive Endocrinology and Infertility for the Mount Sinai Health System. It operates across New York City, Brooklyn, and Long Island, providing reproductive medicine services under an academic health system affiliation.
Sources: RMA of New York official site
RMA of New York can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: RMA of New York official site
RMA of New York is known for being the official Department of Reproductive Endocrinology and Infertility within the Mount Sinai Health System, combining over 20 years of fertility care experience with an academically affiliated, research-oriented approach to reproductive medicine in the New York area.
Sources: RMA of New York official site
RMA of New York is used by individuals, couples, and families in the New York City, Brooklyn, and Long Island areas who are seeking fertility treatment and reproductive health services.
Sources: RMA of New York official site
Ranked closest to RMA of New York: RHÖN-KLINIKUM AG (67/100), RealView Imaging (67/100), Sankara Nethralaya (67/100), Silna Health (67/100).
A step up - brands to learn from: Zipari by mPulse (71/100), Zaina AI (71/100).
Category leader: Elsevier (96/100).