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Rooted (rooted.co.uk) scores 68 out of 100 on Brand Analyzer, placing it in the Developing tier among Other brands, in the 28th percentile of 25188 Other brands.
Rooted (rooted.co.uk) cannot be reliably described based on available information. Website content is insufficient to determine the brand's mission, products, or target audience. A knowledge-graph reference associates the name 'Rooted' with a video game developed by Headlight Studio, but it is unclear whether this refers to the same entity as the website in question. No verified details about the company's history, operations, or offerings are available.
| Brand Name | Rooted |
|---|---|
| Domain | rooted.co.uk |
| Industry | Other |
| Main Competitors | Hey Rooted |
Moz Domain Authority 3/100 vs category average 38 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Rooted appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Unable to determine mission statement due to insufficient website content." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, Shopify.
Social footprint: verified profiles on LinkedIn, Facebook, Instagram, YouTube, GitHub; no detected presence on X (Twitter) - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Rooted?", Claude could not identify the brand as of October 2026. I don't genuinely recognize this specific company, likely because 'Rooted' is a fairly generic name used by multiple small businesses and brands, and without more context I can't confirm which one rooted.co.uk refers to.
When asked "Best brands similar to Rooted?", Claude would not surface Rooted as of October 2026. I can't recommend a company I can't confidently identify, so I wouldn't want to guess and risk giving inaccurate information.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Rooted has limited AI-search visibility, scoring 29/100 on Brand Analyzer's AI visibility composite (visibility 31, trust 14, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Rooted official site
Rooted scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Rooted official site
Rooted can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Rooted official site
Rooted scores 29/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Rooted has a weak AI-visibility profile at 29/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is trust (14/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 3/100 and thin schema.org structured data. In a live check (October 2026), Claude could not identify Rooted from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Rooted: Roofs Inc (68/100), Rock Star Crystals (68/100), Rothelowman (68/100), Royal Society Publishing (68/100).
A step up - brands to learn from: Zoeller Pumps (71/100), yet2 (71/100).
Category leader: Accenture (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.