Ethical Hacking. Real Defence.
Secarma (secarma.com) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Technology brands, SaaS brands, in the 60th percentile of 46281 Technology brands.
Secarma is a UK-based cybersecurity company headquartered in Manchester that specializes in penetration testing and ethical hacking services. It helps organisations identify and remediate security vulnerabilities before malicious actors can exploit them. The company offers tools such as the CyberSecure Scorecard to provide actionable security insights. Secarma positions itself as a trusted partner for businesses seeking to assess, certify, and strengthen their cybersecurity defences through expert-led testing.
| Brand Name | Secarma |
|---|---|
| Domain | secarma.com |
| Industry | Technology, SaaS |
| Headquarters | Manchester, UK |
| Main Competitors | NCC Group (87/100), Pentest People (79/100), 7 Elements (53/100), Bulletproof (80/100), Pen Test Partners (81/100), Redscan (Kroll) (91/100), SureCloud (81/100) |
Moz Domain Authority 31/100 vs category average 40 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #3,884,561 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Secarma are cybersecurity experts Manchester that utilise ethical hacking methods to test your organisation" (Meta description: 14 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress.
Social footprint: verified profiles on LinkedIn, X (Twitter), Facebook, Instagram, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Secarma?", Claude could identify the brand as of September 2026. Secarma is a UK-based cybersecurity firm specializing in penetration testing, red teaming, and other offensive security services for businesses. It's headquartered in Manchester, England, and works with organizations to identify vulnerabilities in their IT infrastructure before m Best known for Penetration testing and ethical hacking services for UK businesses.
When asked "Best brands similar to Secarma?", Claude would recommend Secarma as of September 2026. It's a recognized name in the UK cybersecurity testing space, so I'd mention it alongside other penetration testing firms if asked for options in that niche.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Secarma's main competitors in Technology: NCC Group (87/100), Pentest People (79/100), 7 Elements (53/100), Bulletproof (80/100), Pen Test Partners (81/100).
Sources: Brand Analyzer scan
Secarma has low AI-search visibility, scoring 18/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 22, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Secarma official site
Secarma scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Technology options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Secarma official site
Secarma is a UK-based cybersecurity company headquartered in Manchester that specializes in penetration testing and ethical hacking services for organisations seeking to strengthen their security defences.
Sources: Secarma official site
Secarma conducts penetration testing and ethical hacking to identify vulnerabilities in organisations' IT systems, networks, and applications. It provides actionable insights, including through tools like the CyberSecure Scorecard, to help businesses fix security weaknesses before they can be exploited by attackers.
Sources: Secarma official site
Secarma can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Secarma official site
Secarma offers penetration testing and ethical hacking services designed to identify cybersecurity vulnerabilities within organisations. It also provides the CyberSecure Scorecard, a tool that delivers actionable insights based on testing results to help businesses improve their security posture.
Sources: Secarma official site
Secarma is known for its expertise in penetration testing and ethical hacking, as well as its CyberSecure Scorecard tool, which translates security testing results into actionable insights for organisations.
Sources: Secarma official site
Secarma's services are used by organisations and businesses seeking to assess, certify, and improve their cybersecurity defences through professional penetration testing and ethical hacking.
Sources: Secarma official site
Secarma scores 18/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Secarma has a weak AI-visibility profile at 18/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #3,884,561 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 31/100. In a live check, Claude could already identify Secarma from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Secarma: SeaVantage (79/100), Searoutes (79/100), SE Controls (79/100), Securitas (79/100).
A step up - brands to learn from: Zymo Research (81/100), Zurich Italia (81/100).
Category leader: Hostinger (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.