Stinson LLP Brand Score: 72/100 - Brand-Ready tier

See Things in a New Way

Stinson LLP (severson.com) scores 72 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Legal brands, in the 32nd percentile of 3845 Legal brands.

AI Snapshot

Stinson LLP is a law firm that provides legal services to individuals, privately held enterprises, and national and international corporations. The firm emphasizes a collaborative approach, deep industry knowledge, and practical legal guidance aimed at helping clients minimize risks and capitalize on opportunities. Stinson LLP positions itself as a trusted legal partner known for tailored solutions and strong client relationships across a broad range of legal matters.

Key facts about Stinson LLP
Brand NameStinson LLP
Domainseverson.com
IndustryLegal
Main CompetitorsHusch Blackwell (78/100), Polsinelli (67/100), Lathrop GPM (75/100), Dentons (73/100), Holland & Knight (74/100), Baker McKenzie (85/100)

Evidence

Moz Domain Authority 32/100 vs category average 39 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.

Ranked #2,733,397 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

Stinson LLP appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "Stinson LLP collaborates with clients ranging from individuals and privately held enterprises to national companies and international public corporations. Our attorneys leverage de…" (Meta description: 52 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Organization schema, + Microdata, og:title, og:description, og:image, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Social footprint: verified profiles on LinkedIn, Instagram, X (Twitter), GitHub; no detected presence on Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Stinson LLP?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Stinson LLP?", Claude could not identify the brand as of October 2026. I recognize Stinson LLP as a large U.S. law firm, but the website given (severson.com) actually belongs to Severson & Werson, a different law firm, so I can't confirm this is the same entity you're asking about.

When asked "Best brands similar to Stinson LLP?", Claude would not surface Stinson LLP as of October 2026. The mismatch between the company name and the listed website makes me unable to confidently treat this as a verified single entity to recommend.

People Also Ask About Stinson LLP

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Stinson LLP's main competitors?

Stinson LLP's main competitors in Legal: Husch Blackwell (78/100), Polsinelli (67/100), Lathrop GPM (75/100), Dentons (73/100), Holland & Knight (74/100).

Sources: Brand Analyzer scan

Does ChatGPT recommend Stinson LLP?

Stinson LLP scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Legal options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: Stinson LLP official site

How can Stinson LLP improve its AI discoverability?

Stinson LLP can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Stinson LLP official site

Who uses Stinson LLP?

Stinson LLP serves individuals, privately held enterprises, national companies, and international public corporations seeking legal services.

Sources: Stinson LLP official site

What is Stinson LLP?

Stinson LLP is a law firm that offers legal services to individuals, privately held businesses, and national and international corporations. It operates as a full-service legal practice providing guidance across various areas of law.

Sources: Stinson LLP official site

What does Stinson LLP do?

Stinson LLP provides legal services, delivering practical legal guidance to help clients minimize risks and capitalize on opportunities. The firm works collaboratively with clients to develop tailored legal strategies suited to their specific business needs.

Sources: Stinson LLP official site

Recommendations

AI visibility

Stinson LLP scores 41/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Stinson LLP has a limited AI-visibility profile at 41/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (50/100) and its weakest is visibility (33/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #2,733,397 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 32/100 and no llms.txt to steer AI to its best pages. In a live check (October 2026), Claude could not identify Stinson LLP from memory, confirming the gaps above.

Visibility - 33/100

Trust - 50/100

Recommendation likelihood - 45/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Stinson LLP: Setfords Solicitors (72/100), Serjeants' Inn Chambers (72/100), SGDL (72/100), Simpson Grierson (72/100).

A step up - brands to learn from: Wolf & Company (81/100), Wipfli (81/100).

Category leader: Law.com (96/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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