島忠・HOME'S(Shimachu) Brand Score: 36/100 - Early Stage tier

家具とホームセンターの島忠

島忠・HOME'S(Shimachu) (shimachu.co.jp) scores 36 out of 100 on Brand Analyzer, placing it in the Early Stage tier among E-commerce brands, Real Estate brands, Other brands, in the 0th percentile of 26307 E-commerce brands.

AI Snapshot

島忠・HOME'S(Shimachu) is a エアコン施工講習受講者募集 ### エアコン施工講習 受講者募集. It was founded in 1969. It is headquartered in Saitama Prefecture. 人にやさしい暮らしを提供し、人々の生活をより良く変えること。.

Key facts about 島忠・HOME'S(Shimachu)
Brand Name島忠・HOME'S(Shimachu)
Domainshimachu.co.jp
IndustryE-commerce, Real Estate
Founded1969
HeadquartersSaitama Prefecture
Main CompetitorsNitori (42/100), Cainz (65/100), Kohnan Shoji, Komeri (62/100), DCM Holdings, IKEA (95/100)

Evidence

Moz Domain Authority 47/100 vs category average 41 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #376,473 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "エアコン施工講習受講者募集 ### エアコン施工講習 受講者募集" (Meta description too short (4 words). OG description present but brief) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Social footprint: verified profiles on X (Twitter), Facebook, Instagram, GitHub; no detected presence on LinkedIn, YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know 島忠・HOME'S(Shimachu)?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is 島忠・HOME'S(Shimachu)?", Claude could identify the brand as of October 2026. Shimachu is a long-established Japanese retail chain specializing in home improvement products, furniture, and daily goods, operating large-format stores under names like Shimachu and Shimachu HOME'S across the Tokyo metropolitan area. It was acquired by Nitori Holdings in 2020 a Best known for Large-format home center and furniture stores in the Tokyo area, now part of the Nitori group.

When asked "Best brands similar to 島忠・HOME'S(Shimachu)?", Claude would recommend 島忠・HOME'S(Shimachu) as of October 2026. It's a major and recognizable player in Japan's home improvement and furniture retail space, especially relevant if discussing Japanese home center or furniture e-commerce brands.

People Also Ask About 島忠・HOME'S(Shimachu)

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are 島忠・HOME'S(Shimachu)'s main competitors?

島忠・HOME'S(Shimachu)'s main competitors in E-commerce: Nitori (42/100), Cainz (65/100), Komeri (62/100), IKEA (95/100).

Sources: Brand Analyzer scan

When was 島忠・HOME'S(Shimachu) founded?

島忠・HOME'S(Shimachu) was founded in 1969. 島忠・HOME'S(Shimachu) operates in the E-commerce category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is 島忠・HOME'S(Shimachu) headquartered?

島忠・HOME'S(Shimachu) is headquartered in Saitama Prefecture. 島忠・HOME'S(Shimachu) operates in the E-commerce category.

Sources: Wikidata

Does ChatGPT recommend 島忠・HOME'S(Shimachu)?

島忠・HOME'S(Shimachu) scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.

Sources: 島忠・HOME'S(Shimachu) official site

How can 島忠・HOME'S(Shimachu) improve its AI discoverability?

島忠・HOME'S(Shimachu) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: 島忠・HOME'S(Shimachu) official site

What is 島忠・HOME'S(Shimachu)?

島忠・HOME'S(Shimachu)は、1969年に設立され、埼玉県に本社を置く日本の小売ブランドである。家具とホームセンター用品を一つの店舗およびオンラインストアで扱う、生活密着型の複合小売業態として知られている。

Sources: 島忠・HOME'S(Shimachu) official site

What does 島忠・HOME'S(Shimachu) do?

島忠・HOME'S(Shimachu)は、家具・インテリア商品とホームセンター用品を実店舗とオンラインストアの両方で販売している。新生活の準備や住まいの改善、DIY、インテリアに関心のある家庭向けに、暮らしに役立つ商品とサービスをワンストップで提供することを事業の中心としている。

Sources: 島忠・HOME'S(Shimachu) official site

Recommendations

AI visibility

島忠・HOME'S(Shimachu) scores 27/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

島忠・HOME'S(Shimachu) has a weak AI-visibility profile at 27/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (35/100) and its weakest is trust (19/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #376,473 (Tranco) and a Moz Domain Authority of 47/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify 島忠・HOME'S(Shimachu) from memory (October 2026) - a sign these signals are paying off.

Visibility - 28/100

Trust - 19/100

Recommendation likelihood - 35/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to 島忠・HOME'S(Shimachu): Münzland (36/100), Louis Philippe (36/100), SMOK (36/100), VIP (35/100).

A step up - brands to learn from: Zolotas (56/100), Zeneverzum (56/100).

Category leader: DHL (97/100).

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