Jouw talent op onze school
Stedelijk Gymnasium Haarlem (stedelijkgymnasiumhaarlem.nl) scores 72 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Education brands, in the 39th percentile of 31366 Education brands.
Stedelijk Gymnasium Haarlem is a secondary school located in the center of Haarlem, Netherlands, offering classical gymnasium education to around 850 students. Founded in 1389, it combines traditional academic formation with a close-knit, relaxed school community. The school aims to provide a safe and stimulating environment where students can develop their talents, serving pupils from group 8 and their parents, as well as current students, alumni, and staff.
| Brand Name | Stedelijk Gymnasium Haarlem |
|---|---|
| Domain | stedelijkgymnasiumhaarlem.nl |
| Industry | Education |
| Founded | 1389 |
| Headquarters | Haarlem, Netherlands |
| Main Competitors | Barlaeus Gymnasium (71/100), Vossius Gymnasium, Gymnasium Felisenum (73/100), Stedelijk Gymnasium Leiden, Gymnasium Haganum |
Stedelijk Gymnasium Haarlem has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Het Stedelijk Gymnasium ligt in het centrum van Haarlem en heeft rond de 850 leerlingen. De sfeer is er ontspannen en veilig: je voelt je er heel snel thuis." (No meta description. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is NL-only, limiting citation in English-language AI answers.
Detected tech stack: Apache, WordPress, Ghost.
Social footprint: verified profiles on Facebook, Instagram, YouTube; no detected presence on X (Twitter), LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Stedelijk Gymnasium Haarlem?", Claude could identify the brand as of November 2026. Stedelijk Gymnasium Haarlem is a public gymnasium, a selective Dutch secondary school in Haarlem that offers a classical, humanities-rich curriculum including Latin and Greek alongside the standard VWO subjects. Best known for being a classical gymnasium in Haarlem teaching Latin and Greek as part of its academic secondary education.
When asked "Best brands similar to Stedelijk Gymnasium Haarlem?", Claude would recommend Stedelijk Gymnasium Haarlem as of November 2026. It's a well-regarded, long-standing gymnasium in the Haarlem area, so it would naturally come up if someone asked about classical secondary schools in that region.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Stedelijk Gymnasium Haarlem's main competitors in Education: Barlaeus Gymnasium (71/100), Gymnasium Felisenum (73/100).
Sources: Brand Analyzer scan
Stedelijk Gymnasium Haarlem has limited AI-search visibility, scoring 47/100 on Brand Analyzer's AI visibility composite (visibility 55, trust 33, recommendation 51). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Stedelijk Gymnasium Haarlem was founded in 1389. Stedelijk Gymnasium Haarlem operates in the Education category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Stedelijk Gymnasium Haarlem scores 51/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Stedelijk Gymnasium Haarlem is a Dutch secondary school (gymnasium) located in the center of Haarlem, Netherlands. It provides classical secondary education to approximately 850 students and traces its origins back to 1389.
Stedelijk Gymnasium Haarlem can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
The school serves students transitioning from primary school (group 8) and their parents seeking gymnasium education in the Haarlem region, as well as current students, alumni, and staff members of the school.
Stedelijk Gymnasium Haarlem scores 47/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Stedelijk Gymnasium Haarlem has a limited AI-visibility profile at 47/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (55/100) and its weakest is trust (33/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Stedelijk Gymnasium Haarlem from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Stedelijk Gymnasium Haarlem: St Clair School (72/100), St. Charles Preparatory School (72/100), Steel Construction Institute (SCI) (72/100), Steinbeis (72/100).
A step up - brands to learn from: Zymo Research (81/100), Zutobi (81/100).
Category leader: Canva (97/100).
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